Pilots a New, Smarter, Mobile-based In-destination Experience

AMSTERDAM, July 13, 2016 /PRNewswire/ --

With the newly launched 'Booking Experiences' your smartphone will soon be all you need for a highly curated, frictionless experience wherever your travels take you 

So you've found the perfect destination and booked an amazing place to stay…but what do you do while you're there? Today, the global leader in connecting travellers with the widest choice of incredible places to stay, announced the pilot release of its new Booking Experiences product. The ultimate technology response to take the friction out of the in-destination experience, Booking Experiences will allow travellers to discover the best a destination has to offer, all through a mobile device.

Booking Experiences is a first-of-its-kind, highly curated, mobile-led experience that will ultimately harness Artificial Intelligence technology and powerful machine-learning to predict individual traveller intent and create a truly convenient, personalised in-destination experience-all on demand, with hassle-free payment and priority queueing.

Booking Experiences is available today on both the Android and iOS versions of the app for Amsterdam. The pilot launches for Booking Experiences Paris, London and Dubai will go live at the end of this month, with New York city set to go live in the autumn of 2016.

Read the full release on's global newsroom.

About is the world leader in booking hotel and other accommodations online. It guarantees the best prices for any type of property - from small independents to five-star luxury. Guests can access the website anytime, anywhere from their desktops, mobile phones and tablet devices, and they don't pay booking fees - ever. The website is available in 42 languages, offers over 975,000 hotels and accommodations including more than 475,000 vacation rental properties and covers over 93,000 destinations in 224 countries and territories worldwide. It features over 97M reviews written by guests after their stay, and attracts online visitors from around the globe. With over 19 years of experience and a team of over 11,000 dedicated employees in over 176 offices worldwide, operates its own in-house customer service team, which is available 24/7 to assist guests.

Established in 1996, B.V. owns and operates™, and is part of The Priceline Group (NASDAQ: PCLN). Follow us on Twitter, Google+ and Pinterest, like us on Facebook, or learn more at



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