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First Financial Resources (FFR) Selects Proformex

Oldest referral-only producer group in the industry adds automated inforce policy performance monitoring to its portfolio of offerings to members



CLEVELAND - July 25, 2019 - (Newswire.com)

​Proformex, creator of a proactive life insurance policy monitoring platform designed to give insurance agents, advisors and fiduciaries better oversight and visibility into the performance of inforce life insurance policies, today announced that First Financial Resources (FFR) has selected Proformex as its premier policy management platform.

First Financial Resources is a 100% member-owned life insurance distribution group that provides its members with the ideal balance of independence, support and control. Members of FFR are granted direct access to top-tier insurance carriers among other unique opportunities and benefits. As its membership base grew, the executives of FFR sought out a platform to automate inforce policy performance monitoring as another one of those distinctive member benefits.

“We tested one of the first platforms we found and unfortunately had very little success with it,” said Michael J. Webb, National Sales Director at FFR. “It was crucial to us that we provide the best available technology to our members, so we looked for alternatives and that’s when we were introduced to Proformex. Our members have been very happy with the results so far and we are proud to continue adding state-of-the-art solutions to our portfolio of offerings.”

Proformex automates the manual, time-consuming tasks that are typically associated with ongoing policy maintenance for FFR and its members.

“We are thrilled to join forces with one of the most respected groups in the industry,” said Kristie Beck, CEO of Proformex. “This partnership helps us to further expand our business and reach even more life insurance producers to help them maintain clients’ best interests and increase their revenue.”

About First Financial Resources

Established in 1987, First Financial Resources is the oldest referral-only producer group in the life insurance industry. FFR was formed by an exceptional group of independent producers that wanted to cut out the middle-man in their practice and start working directly with top-tier carriers.

Our contracts allow you to have direct access to the case managers, underwriters, legal teams, and concierge advanced sales teams at each of our core carriers. We give independent financial advisors the tools, contacts and support so your practice can thrive. The FFR home office staff is always on your side to make sure you are getting the support you and your staff need to succeed.

About Proformex

Proformex provides life insurance inforce policy management solutions to independent agents, financial advisors and trustees. Our carrier and distribution agnostic platform enables customers to securely store, manage and analyze their entire inforce book of business in one place. Designed to expedite the policy review process and proactively alert customers of potential problems with their client’s life insurance policies, Proformex protects policies against lapsing, degradation and asset erosion.


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Original Source: First Financial Resources (FFR) Selects Proformex
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