Boutique fitness studios are going digital during coronavirus pandemic, but they're not making money yet
April 05, 2020 at 09:46 AM EDT
Fitness studios across the United States are turning to online platforms to keep their audience connected during the COVID-19 pandemic that's caused many of them to close due to stay-at-home mandates. But so far, the boutique classes are largely offering classes for free, meaning their once-pricey classes are no longer bringing in money for the companies and their instructors.