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The nonprofit that partnered with Microsoft to clean up the ocean is now selling $200 sunglasses made from ocean plastic (MSFT)

TheOceanCleanup_Sunglasses_CarouselThe Ocean Cleanup

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These $200 sunglasses from The Ocean Cleanup come with an interesting backstory: they're made of recycled plastic from the Great Pacific Garbage Patch, a concentration of waste that takes up 617,000 square miles in the Pacific Ocean.

Boyan Slat launched The Ocean Cleanup nonprofit in 2013, with the goal of cleaning up the Great Pacific Garbage Patch. Since then, the project has also embraced the goal of preventing new waste from entering the ocean by cleaning up rivers that carry many of the pollutants.

Read more: We got an exclusive look at the pitch deck an ex-Accenture exec used to win $19 million for his plastic-busting startup

In 2018, The Ocean Cleanup was a participant in Microsoft's annual hackathon, where volunteers work together on moonshots to try to come up with innovative solutions. The resulting machine learning models have helped The Ocean Cleanup track plastic and other waste and informed how and where the nonprofit deploys its giant autonomous plastic collectors. 

Take a look at the glasses here. 

The frames are made from plastic The Ocean Cleanup recovered from the Pacific Ocean in 2019.The Ocean Cleanup

They were designed in California by Yves Béhar, and made in Italy by Safilo.The Ocean Cleanup

The Ocean Cleanup says that this is the first project to successfully recycle and sell plastic ocean waste on this scale before.The Ocean Cleanup

The plastic specifically comes from The Ocean Cleanup's 2019 operations.The Ocean Cleanup

In 2019, System 001 or "Wilson" collected garbage from the Great Pacific Garbage Path.The Ocean Cleanup

See the rest of the story at Business Insider

See Also:

SEE ALSO: Microsoft teamed up with a nonprofit using autonomous 'interceptor' boats to clean up the ocean and is helping it identify trash with machine learning

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