What P. Terry's CEO Todd Coerver looks for in sites as burger chain rushes to expand up, down I-35
October 14, 2021 at 15:38 PM EDT
Culture is king at Austin-based P. Terry's Burger Stand, which is intent on protecting its unique culture its expands up and down the I-35 corridor. That includes hiring someone to handle cake-baking duties — every one of the 1,000 or so employees gets a cake delivered on their birthday.