MORN_10Q_9.30.2011

Table of Contents

 

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington D.C. 20549
 

FORM 10-Q
 
x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
FOR THE QUARTERLY PERIOD ENDED September 30, 2011
OR
o TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from         to
Commission File Number: 000-51280
 

MORNINGSTAR, INC.
(Exact Name of Registrant as Specified in its Charter) 
Illinois
 
36-3297908
(State or Other Jurisdiction of
 
(I.R.S. Employer
Incorporation or Organization)
 
Identification Number)
 
 
 
22 West Washington Street
 
 
Chicago, Illinois
 
60602
(Address of Principal Executive Offices)
 
(Zip Code)
  
(312) 696-6000
(Registrant’s Telephone Number, Including Area Code)
Indicate by check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes x No o
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes x No o
Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.
Large accelerated filer   x
Accelerated filer  o
Non-accelerated filer   o
Smaller reporting company  o
 
(Do not check if a smaller reporting company)
 
Indicate by check mark whether the Registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes o No x
As of October 28, 2011, there were 50,010,222 shares of the Company’s common stock, no par value, outstanding.
 


Table of Contents

MORNINGSTAR, INC. AND SUBSIDIARIES
INDEX
 
 
 
 
 
 
 
 
 
 
 
Unaudited Condensed Consolidated Statements of Income for the three and nine months ended September 30, 2011 and 2010

 
 
 
 
 
 
 
Unaudited Condensed Consolidated Statements of Comprehensive Income for the three and nine months ended September 30, 2011 and 2010
 
 
 
 
 
 
 
Unaudited Condensed Consolidated Balance Sheets as of September 30, 2011 and December 31, 2010

 
 
 
 
 
 
 
Unaudited Condensed Consolidated Statement of Equity for the nine months ended September 30, 2011

 
 
 
 
 
 
 
Unaudited Condensed Consolidated Statements of Cash Flows for the nine months ended September 30, 2011 and 2010

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 


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PART 1.
FINANCIAL INFORMATION
Item 1.
Unaudited Condensed Consolidated Financial Statements

Morningstar, Inc. and Subsidiaries
Unaudited Condensed Consolidated Statements of Income
 
 
Three months ended September 30
 
Nine months ended September 30
(in thousands except per share amounts)
 
2011

 
2010

 
2011

 
2010

 
 
 
 
 
 
 
 
 
Revenue
 
$
160,051

 
$
139,817

 
$
472,829

 
$
404,198

 
 
 
 
 
 
 
 
 
Operating expense (1):
 
 
 
 
 
 
 
 
Cost of goods sold
 
48,074

 
40,713

 
133,929

 
114,767

Development
 
13,482

 
12,703

 
39,151

 
35,491

Sales and marketing
 
27,253

 
22,881

 
80,502

 
69,877

General and administrative
 
26,431

 
23,462

 
83,255

 
67,211

Depreciation and amortization
 
10,947

 
9,897

 
31,712

 
28,082

Total operating expense
 
126,187

 
109,656

 
368,549

 
315,428

 
 
 
 
 
 
 
 
 
Operating income
 
33,864

 
30,161

 
104,280

 
88,770

 
 
 
 
 
 
 
 
 
Non-operating income (expense):
 
 

 
 

 
 
 
 
Interest income, net
 
797

 
512

 
1,142

 
1,692

Gain (loss) on sale of investments reclassified from other comprehensive income
 
(127
)
 
5

 
270

 
14

Other income (expense), net
 
(1,249
)
 
5,689

 
(1,208
)
 
4,342

Non-operating income (expense), net
 
(579
)
 
6,206

 
204

 
6,048

 
 
 
 
 
 
 
 
 
Income before income taxes and equity in net income of unconsolidated entities
 
33,285

 
36,367

 
104,484

 
94,818

 
 
 
 
 
 
 
 
 
Income tax expense
 
12,343

 
11,917

 
35,585

 
33,137

 
 
 
 
 
 
 
 
 
Equity in net income of unconsolidated entities
 
428

 
333

 
1,397

 
1,176

 
 
 
 
 
 
 
 
 
Consolidated net income
 
21,370

 
24,783

 
70,296

 
62,857

 
 
 
 
 
 
 
 
 
Net (income) loss attributable to the noncontrolling interest
 
10

 
(106
)
 
106

 
10

 
 
 
 
 
 
 
 
 
Net income attributable to Morningstar, Inc.
 
$
21,380

 
$
24,677

 
$
70,402

 
$
62,867

 
 
 
 
 
 
 
 
 
Net income per share attributable to Morningstar, Inc.:
 
 

 
 

 
 
 
 
Basic
 
$
0.42

 
$
0.50

 
$
1.40

 
$
1.27

Diluted
 
$
0.42

 
$
0.49

 
$
1.37

 
$
1.24

 
 
 
 
 
 
 
 
 
Dividends declared per common share
 
$
0.05

 
$

 
$
0.15

 
$

 
 
 
 
 
 
 
 
 
Weighted average shares outstanding:
 
 
 
 
 
 
 
 
Basic
 
50,278

 
49,401

 
50,082

 
49,157

Diluted
 
51,123

 
50,544

 
51,071

 
50,453


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Table of Contents

 
 
 
 
 
 
 
 
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
 
2011

 
2010

 
2011

 
2010

(1) Includes stock-based compensation expense of:
 
 

 
 

 
 
 
 
Cost of goods sold
 
$
1,117

 
$
960

 
$
3,068

 
$
2,582

Development
 
545

 
517

 
1,588

 
1,359

Sales and marketing
 
489

 
469

 
1,392

 
1,358

General and administrative
 
1,800

 
1,799

 
5,395

 
5,038

Total stock-based compensation expense
 
$
3,951

 
$
3,745

 
$
11,443

 
$
10,337


 See notes to unaudited condensed consolidated financial statements.

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Morningstar, Inc. and Subsidiaries
Unaudited Condensed Consolidated Statements of Comprehensive Income

 
 
Three months ended September 30
 
Nine months ended September 30
(in thousands) 
 
2011

 
2010

 
2011

 
2010

 
 
 
 
 
 
 
 
 
Consolidated net income
 
$
21,370

 
$
24,783

 
$
70,296

 
$
62,857

 
 
 
 
 
 
 
 
 
Other comprehensive income (loss), net of tax:
 
 
 
 
 
 
 
 
Foreign currency translation adjustment
 
(12,570
)
 
18,375

 
(6
)
 
5,634

Unrealized gains (losses) on securities:
 
 
 
 
 
 
 
 
Unrealized holding gains (losses) arising during period
 
(1,871
)
 
634

 
(1,472
)
 
52

Reclassification of (gains) losses included in net income
 
81

 
(3
)
 
(171
)
 
(9
)
Other comprehensive income (loss)
 
(14,360
)
 
19,006

 
(1,649
)
 
5,677

 
 
 
 
 
 
 
 
 
Comprehensive income
 
7,010

 
43,789

 
68,647

 
68,534

Comprehensive (income) loss attributable to noncontrolling interest
 
(47
)
 
(250
)
 
52

 
(47
)
Comprehensive income attributable to Morningstar, Inc.
 
$
6,963

 
$
43,539

 
$
68,699

 
$
68,487

 
 
 
 
 
 
 
 
 

See notes to unaudited condensed consolidated financial statements.

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Morningstar, Inc. and Subsidiaries
Unaudited Condensed Consolidated Balance Sheets
 
 
As of September 30
 
As of December 31
(in thousands except share amounts)
 
2011

 
2010

Assets
 
 

 
 

Current assets:
 
 

 
 

Cash and cash equivalents
 
$
174,270

 
$
180,176

Investments
 
258,749

 
185,240

Accounts receivable, less allowance of $843 and $1,056, respectively
 
110,444

 
110,891

Deferred tax asset, net
 
3,814

 
2,860

Income tax receivable, net
 
10,045

 
10,459

Other
 
16,076

 
17,654

Total current assets
 
573,398

 
507,280

Property, equipment, and capitalized software, net
 
63,703

 
62,105

Investments in unconsolidated entities
 
24,761

 
24,262

Goodwill
 
319,367

 
317,661

Intangible assets, net
 
147,311

 
169,023

Other assets
 
5,726

 
5,971

Total assets
 
$
1,134,266

 
$
1,086,302

 
 
 
 
 
Liabilities and equity
 
 

 
 

Current liabilities:
 
 

 
 

Accounts payable and accrued liabilities
 
$
42,184

 
$
42,680

Accrued compensation
 
59,908

 
62,404

Deferred revenue
 
146,877

 
146,267

Other
 
322

 
1,373

Total current liabilities
 
249,291

 
252,724

Accrued compensation
 
5,427

 
4,965

Deferred tax liability, net
 
17,490

 
19,975

Other long-term liabilities
 
25,930

 
27,213

Total liabilities
 
298,138

 
304,877

 
 
 
 
 
Equity:
 
 

 
 

Morningstar, Inc. shareholders’ equity:
 
 

 
 

Common stock, no par value, 200,000,000 shares authorized, of which 50,096,106 and 49,874,392 shares were outstanding as of September 30, 2011 and December 31, 2010, respectively
 
5

 
5

Treasury stock at cost, 832,820 shares as of September 30, 2011 and 279,456 shares as of December 31, 2010
 
(38,319
)
 
(6,641
)
Additional paid-in capital
 
483,822

 
458,426

Retained earnings
 
386,148

 
323,408

Accumulated other comprehensive income (loss):
 
 
 
 
    Currency translation adjustment
 
4,431

 
4,503

    Unrealized gain (loss) on available-for-sale investments
 
(1,016
)
 
615

Total accumulated other comprehensive income
 
3,415

 
5,118

Total Morningstar, Inc. shareholders’ equity
 
835,071

 
780,316

Noncontrolling interest
 
1,057

 
1,109

Total equity
 
836,128

 
781,425

Total liabilities and equity
 
$
1,134,266

 
$
1,086,302

 

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See notes to unaudited condensed consolidated financial statements.


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Morningstar, Inc. and Subsidiaries
Unaudited Condensed Consolidated Statement of Equity
For the Nine months ended September 30, 2011
 
 
 
Morningstar, Inc. Shareholders’ Equity
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Accumulated
Other
Comprehensive
Income
(Loss)

 
 
 
 
 
 
Common Stock
 
 

 
Additional
Paid-in
Capital

 
 
 
 
Non
Controlling
Interests

 
 
(in thousands, except share amounts)
 
Shares
Outstanding

 
Par
Value

 
Treasury
Stock

 
 
Retained
Earnings

 
 
 
Total
Equity

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Balance as of December 31, 2010
 
49,874,392

 
$
5

 
$
(6,641
)
 
$
458,426

 
$
323,408

 
$
5,118

 
$
1,109

 
$
781,425

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net income (loss)
 
 
 

 

 

 
70,402

 

 
(106
)
 
70,296

Other comprehensive income (loss):
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Unrealized loss on available-for-sale investments, net of income tax of $584
 
 
 








(1,472
)


 
(1,472
)
Reclassification of adjustments for gains included in net income, net of income tax of $98
 
 
 








(171
)


 
(171
)
Foreign currency translation adjustment, net
 
 
 








(60
)

54

 
(6
)
Other comprehensive income (loss), net
 
 
 







 
(1,703
)
 
54

 
(1,649
)
Issuance of common stock related to stock-option exercises and vesting of restricted stock units, net
 
792,178

 

 
410

 
6,220

 

 

 

 
6,630

Stock-based compensation — restricted stock units
 
 
 

 

 
9,489

 

 

 

 
9,489

Stock-based compensation — restricted stock
 
 
 

 

 
1,752

 

 

 

 
1,752

Stock-based compensation - stock-options
 
 
 

 

 
202

 

 

 

 
202

Excess tax benefit derived from stock-option exercises and vesting of restricted stock units
 
 
 

 

 
7,621

 

 

 

 
7,621

Common shares repurchased
 
(570,464
)
 

 
(32,088
)
 

 

 

 

 
(32,088
)
Dividends declared — common shares outstanding
 
 
 

 

 

 
(7,546
)
 

 

 
(7,546
)
Dividends declared — restricted stock units
 
 
 

 

 
112

 
(116
)
 

 

 
(4
)
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Balance as of September 30, 2011
 
50,096,106

 
$
5

 
$
(38,319
)
 
$
483,822

 
$
386,148

 
$
3,415

 
$
1,057

 
$
836,128

 
See notes to unaudited condensed consolidated financial statements.

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Table of Contents

Morningstar, Inc. and Subsidiaries
Unaudited Condensed Consolidated Statements of Cash Flows
 
 
 
Nine months ended September 30
(in thousands)
 
2011

 
2010

 
 
 
 
 
Operating activities
 
 

 
 

Consolidated net income
 
$
70,296

 
$
62,857

Adjustments to reconcile consolidated net income to net cash flows from operating activities:
 
 
 
 
Depreciation and amortization
 
31,712

 
28,082

Deferred income tax expense (benefit)
 
(1,559
)
 
1,769

Stock-based compensation expense
 
11,443

 
10,337

Provision for bad debt
 
1,076

 
253

Equity in net income of unconsolidated entities
 
(1,397
)
 
(1,176
)
Excess tax benefits from stock-option exercises and vesting of restricted stock units
 
(7,621
)
 
(4,885
)
Holding gain upon acquisition of additional ownership of equity method investments
 

 
(5,073
)
Other, net
 
1,607

 
724

Changes in operating assets and liabilities, net of effects of acquisitions:
 
 
 
 
Accounts receivable
 
(403
)
 
(7,254
)
Other assets
 
1,996

 
(2,508
)
Accounts payable and accrued liabilities
 
(5,275
)
 
2,025

Accrued compensation
 
(3,242
)
 
(2,270
)
Income taxes payable
 
9,442

 
309

Deferred revenue
 
618

 
(1,938
)
Deferred rent
 
(984
)
 
442

Other liabilities
 
(1,393
)
 
(1,384
)
Cash provided by operating activities
 
106,316

 
80,310

 
 
 
 
 
Investing activities
 
 

 
 

Purchases of investments
 
(281,698
)
 
(128,043
)
Proceeds from maturities and sales of investments
 
205,421

 
177,197

Capital expenditures
 
(14,689
)
 
(7,701
)
Acquisitions, net of cash acquired
 
300

 
(88,697
)
Other, net
 
875

 
830

Cash used for investing activities
 
(89,791
)
 
(46,414
)
 
 
 
 
 
Financing activities
 
 

 
 

Proceeds from stock-option exercises, net
 
6,630

 
5,207

Excess tax benefits from stock-option exercises and vesting of restricted stock units
 
7,621

 
4,885

Common shares repurchased
 
(28,526
)
 

Dividends paid
 
(7,539
)
 

Other, net
 
(363
)
 
(529
)
Cash provided by (used for) financing activities
 
(22,177
)
 
9,563

 
 
 
 
 
Effect of exchange rate changes on cash and cash equivalents
 
(254
)
 
1,917

Net increase (decrease) in cash and cash equivalents
 
(5,906
)
 
45,376

Cash and cash equivalents—beginning of period
 
180,176

 
130,496

Cash and cash equivalents—end of period
 
$
174,270

 
$
175,872

 
 
 
 
 
Supplemental disclosure of cash flow information:
 
 

 
 

Cash paid for income taxes
 
$
28,437

 
$
29,594

Supplemental information of non-cash investing and financing activities:
 
 
 
 
Unrealized gain (loss) on available-for-sale investments
 
$
(2,598
)
 
$
71

 

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Table of Contents

See notes to unaudited condensed consolidated financial statements.

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MORNINGSTAR, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
 
1.
Basis of Presentation of Interim Financial Information
 
The accompanying condensed consolidated financial statements of Morningstar, Inc. and subsidiaries (Morningstar, we, our, the Company) have been prepared to conform to the rules and regulations of the Securities and Exchange Commission (SEC). The preparation of financial statements in conformity with accounting principles generally accepted in the United States requires management to make estimates and assumptions that affect the reported amount of assets, liabilities, revenue, and expenses. Actual results could differ from those estimates. In the opinion of management, the statements reflect all adjustments, which are of a normal recurring nature, necessary to present fairly our financial position, results of operations, equity, and cash flows. These financial statements and notes should be read in conjunction with our Consolidated Financial Statements and Notes thereto included in our Annual Report on Form 10-K for the year ended December 31, 2010, filed with the SEC on February 28, 2011.
 
The acronyms that appear in the Notes to our Unaudited Condensed Consolidated Financial Statements refer to the following:
 
ASC: Accounting Standards Codification
ASU: Accounting Standards Update
EITF: Emerging Issues Task Force
FASB: Financial Accounting Standards Board
SAB: Staff Accounting Bulletin
SEC: Securities and Exchange Commission
 
2.
Summary of Significant Accounting Policies

We discuss our significant accounting policies in Note 3 of our Consolidated Financial Statements included in our Annual Report on Form 10-K for the year ended December 31, 2010, filed with the SEC on February 28, 2011.

In June 2011, the FASB issued ASU No. 2011-05, Presentation of Comprehensive Income. In accordance with ASU No. 2011-05, we present the total of comprehensive income, the components of net income, and the components of other comprehensive income (OCI) in two separate but consecutive statements, our Consolidated Statement of Income and separately, a Consolidated Statement of Comprehensive Income. We no longer present total comprehensive income in our Consolidated Statement of Equity. In addition, we now show the effects of items reclassified from OCI to net income on the face of our Consolidated Statement of Income.

Also, effective January 1, 2011, we adopted FASB ASU No. 2009-13, Revenue Recognition (Topic 605): Multiple-Deliverable Revenue Arrangements. ASU 2009-13 supersedes EITF Issue 00-21, Revenue Arrangements with Multiple Deliverables and establishes the accounting and reporting guidance for arrangements when a vendor performs multiple revenue-generating activities, addresses how to separate deliverables, and specifies how to measure and allocate arrangement consideration. We are applying this guidance for revenue arrangements entered into or materially modified from January 1, 2011. The adoption of ASU 2009-13 does not significantly affect either the timing or amount of our revenue recognition.

In conjunction with the adoption of ASU 2009-13, we have updated our disclosures concerning revenue recognition, as follows:

Revenue recognition:  We recognize revenue in accordance with SEC SAB Topic 13, Revenue Recognition, ASC 605-25, Revenue Recognition:  Multiple Element Arrangements, and ASC 985-605, Software: Revenue Recognition.

We recognize revenue when all of the following conditions are met:

There is persuasive evidence of an arrangement, as evidenced by a signed contract;
Delivery of our products and services is a prerequisite for recognition of revenue. If arrangements include an acceptance provision, we generally begin recognizing revenue upon the receipt of customer acceptance;
The amount of fees to be paid by the customer is fixed or determinable; and
The collectibility of the fees is reasonably assured.

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We generate revenue through sales of Licensed Data, Morningstar Advisor Workstation (including Morningstar Office), Morningstar Direct, Morningstar Equity Research, Premium Membership fees for Morningstar.com, and a variety of other investment-related products and services. We generally structure the revenue agreements for these offerings as licenses or subscriptions. We recognize revenue from licenses and subscription sales ratably as we deliver the product or service and over the service obligation period defined by the terms of the customer contract.

We also generate revenue from Internet advertising, primarily from “impression-based” contracts. For advertisers who use our cost-per-impression pricing, we charge fees each time we display their ads on our site.

Investment Consulting includes a broad range of services. Pricing for the consulting services is based on the scope of work and the level of service required, and includes asset-based fees for work we perform that involves investment management or acting as a subadvisor to investment portfolios. In arrangements that involve asset-based fees, we generally invoice clients quarterly in arrears based on average assets for the quarter. We recognize asset-based fees once the fees are fixed and determinable assuming all other revenue recognition criteria are met.

Our Retirement Solutions offerings help retirement plan participants plan and invest for retirement. We offer these services both through retirement plan providers (typically third-party asset management companies that offer proprietary mutual funds) and directly to plan sponsors (employers that offer retirement plans to their employees). For our Retirement Solutions offerings, we provide both a hosted solution as well as proprietary installed software advice solution. Clients can integrate the installed customized software into their existing systems to help investors accumulate wealth, transition into retirement, and manage income during retirement. The revenue arrangements for Retirement Solutions generally extend over multiple years. Our contracts may include one-time setup fees, implementation fees, technology licensing and maintenance fees, asset-based fees for managed retirement accounts, fixed and variable fees for advice and guidance, or a combination of these fee structures. Upon customer acceptance, we recognize revenue ratably over the term of the agreement. We recognize asset-based fees and variable fees in excess of any minimum once the value is fixed and determinable.

Some of our revenue arrangements with our customers combine multiple products and services. These products and services may be provided at different points in time or over different time periods within the same arrangement. We allocate fees to the separate deliverables based on the deliverables’ relative selling price, which is generally based on the price we charge when the same deliverable is sold separately.

We record taxes imposed on revenue-producing transactions (such as sales, use, value-added, and some excise taxes) on a net basis; therefore, we exclude such taxes from revenue in our Consolidated Statements of Income.

Deferred revenue represents the portion of subscriptions billed or collected in advance of the service being provided, which we expect to recognize as revenue in future periods. Certain arrangements may have cancellation or refund provisions. If we make a refund, it typically reflects the amount collected from a customer for which we have not yet provided services. The refund therefore results in a reduction of deferred revenue.



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3.
Acquisitions, Goodwill, and Other Intangible Assets
 
2011 Acquisitions
 
We did not complete any acquisitions in the first nine months of 2011.
 
2010 Acquisitions
 
The table below summarizes the acquisitions completed during 2010. As of September 30, 2011, we did not make any significant changes to the purchase price allocations for the acquisitions that occurred in 2010. Additional information concerning these acquisitions can be found in the Notes to our Consolidated Financial Statements included in our Annual Report on Form 10-K filed with the SEC on February 28, 2011.
Acquisition
 
Description
 
Date of Acquisition
 
Purchase Price*
Footnoted business of Financial Fineprint Inc.
 
Footnoted is a highly regarded blog for professional money managers, analysts, and sophisticated individual investors. Footnoted Pro, a service for institutional investors, provides insight on actionable items and trends in SEC filings.
 
February 1, 2010
 
Not separately disclosed
Aegis Equities Research
 
A leading provider of independent equity research in Sydney, Australia.
 
April 1, 2010
 
$10.3 million
Old Broad Street Research Ltd.
 
A premier provider of fund research, ratings, and investment consulting services in the United Kingdom.
 
April 12, 2010
 
$16.8 million
Realpoint, LLC
 
A Nationally Recognized Statistical Rating Organization (NRSRO) that specializes in structured finance.
 
May 3, 2010
 
$38.4 million in cash and 199,174 shares of restricted stock (valued at approximately $10 million as of the date the acquisition was announced in March 2010)
Morningstar Danmark A/S (Morningstar Denmark)
 
Acquisition of the 75% ownership interest not previously owned by Morningstar, bringing our ownership to 100%.
 
July 1, 2010
 
$14.6 million
Seeds Group
 
A leading provider of investment consulting services and fund research in France.
 
July 1, 2010
 
Not separately disclosed
Annuity Intelligence business of Advanced Sales and Marketing Corporation
 
The Annuity Intelligence business provides a web-based service that leverages a proprietary database of more than 1,000 variable annuities that includes "plain-English" translations of complex but important information found in prospectuses and other public filings.
 
November 1, 2010
 
$14.1 million
____________________________________________
* Total purchase price, less cash acquired, subject to post-closing adjustments.
 

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Goodwill
 
The following table shows the changes in our goodwill balances from December 31, 2010 to September 30, 2011:
 
 
($000)

Balance as of December 31, 2010
$
317,661

Adjustments to 2010 acquisitions
1,387

Other, primarily currency translation
319

Balance as of September 30, 2011
$
319,367


We did not record any impairment losses in the third quarter of 2011 and 2010, respectively. We perform our annual impairment reviews in the fourth quarter.

The following table summarizes our intangible assets: 
 
 
As of September 30, 2011
 
As of December 31, 2010
($000)
 
Gross

 
Accumulated
Amortization

 
Net

 
Weighted
Average
Useful  Life
(years)

 
Gross

 
Accumulated
Amortization

 
Net

 
Weighted
Average
Useful  Life
(years)

Intellectual property
 
$
31,979

 
$
(18,529
)
 
$
13,450

 
9

 
$
33,990

 
$
(15,970
)
 
$
18,020

 
10

Customer-related assets
 
135,025

 
(49,548
)
 
85,477

 
12

 
130,675

 
(39,951
)
 
90,724

 
11

Supplier relationships
 
240

 
(81
)
 
159

 
20

 
240

 
(72
)
 
168

 
20

Technology-based assets
 
80,597

 
(32,916
)
 
47,681

 
9

 
78,651

 
(25,682
)
 
52,969

 
9

Non-competition agreement
 
1,724

 
(1,180
)
 
544

 
4

 
1,751

 
(909
)
 
842

 
4

Intangible assets related to acquisitions with preliminary purchase price allocations
 

 

 

 

 
6,407

 
(107
)
 
6,300

 
10

Total intangible assets
 
$
249,565

 
$
(102,254
)
 
$
147,311

 
10

 
$
251,714

 
$
(82,691
)
 
$
169,023

 
10

 
The following table summarizes our amortization expense related to intangible assets:
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
2011

 
2010

Amortization expense
 
$
6,894

 
$
6,219

 
$
20,039

 
$
17,535

 
We amortize intangible assets using the straight-line method over their expected economic useful lives.

We expect intangible amortization expense for 2011 and subsequent years as follows:
 
($000)

2011
$
26,287

2012
23,874

2013
21,217

2014
19,989

2015
19,118

2016
14,527

 


14


Table of Contents

Our estimates of future amortization expense for intangible assets may be affected by additional acquisitions, changes in the estimated average useful life, and currency translations.

4.
Income Per Share
 
We compute income per share based on the two-class method, in accordance with FASB ASC 260-10-45-59A, Participating Securities and the Two Class Method. We issued restricted shares in conjunction with the Realpoint acquisition. Because the restricted shares contain nonforfeitable rights to dividends, they meet the criteria of a participating security. Under the two-class method, earnings are allocated between common stock and participating securities. The two-class method includes an earnings allocation formula that determines earnings per share for each class of common stock according to dividends declared and undistributed earnings for the period. We reduce our reported net earnings by the amount allocated to participating securities to arrive at the earnings allocated to common stock shareholders for purposes of calculating earnings per share.
ASC 260-10-45-59A requires the dilutive effect of participating securities to be calculated using the more dilutive of the treasury stock or the two-class method. We have determined the two-class method to be the more dilutive of the two methods. As such, we adjusted the earnings allocated to common stock shareholders in the basic earnings per share calculation for the reallocation of undistributed earnings to participating securities to calculate diluted earnings per share.
The following table shows how we reconcile our net income and the number of shares used in computing basic and diluted income per share:
 

15


Table of Contents

 
 
Three months ended September 30
 
Nine months ended September 30
(in thousands, except per share amounts)
 
2011

 
2010

 
2011

 
2010

 
 
 
 
 
 
 
 
 
Basic net income per share attributable to Morningstar, Inc.:
 
 

 
 

 
 
 
 
Net income attributable to Morningstar, Inc.:
 
$
21,380

 
$
24,677

 
$
70,402

 
$
62,867

Less: Distributed earnings available to participating securities
 
(8
)
 
(10
)
 
(25
)
 
(10
)
Less: Undistributed earnings available to participating securities
 
(57
)
 
(89
)
 
(189
)
 
(242
)
Numerator for basic net income per share — undistributed and distributed earnings available to common shareholders
 
$
21,315

 
$
24,578

 
$
70,188

 
$
62,615

 
 
 
 
 
 
 
 
 
Weighted average common shares outstanding
 
50,278

 
49,401

 
50,082

 
49,157

 
 
 
 
 
 
 
 
 
Basic net income per share attributable to Morningstar, Inc.
 
$
0.42

 
$
0.50

 
$
1.40

 
$
1.27

 
 
 
 
 
 
 
 
 
Diluted net income per share attributable to Morningstar, Inc.:
 
 
 
 
 
 
 
 
Numerator for basic net income per share — undistributed and distributed earnings available to common shareholders
 
$
21,315

 
$
24,578

 
$
70,188

 
$
62,615

Add: Undistributed earnings allocated to participating securities
 
57

 
89

 
189

 
242

Less: Undistributed earnings reallocated to participating securities
 
(56
)
 
(87
)
 
(186
)
 
(236
)
Numerator for diluted net income per share — undistributed and distributed earnings available to common shareholders
 
$
21,316

 
$
24,580

 
$
70,191

 
$
62,621

 
 


 


 


 


Weighted average common shares outstanding
 
50,278

 
49,401

 
50,082

 
49,157

Net effect of dilutive stock options and restricted stock units
 
845

 
1,143

 
989

 
1,296

Weighted average common shares outstanding for computing diluted income per share
 
51,123

 
50,544

 
51,071

 
50,453

 
 


 


 


 


Diluted net income per share attributable to Morningstar, Inc.
 
$
0.42

 
$
0.49

 
$
1.37

 
$
1.24


16


Table of Contents


5.
Segment and Geographical Area Information
 
Morningstar has two operating segments:
 
Investment Information. The Investment Information segment includes all of our data, software, and research products and services. These products are typically sold through subscriptions or license agreements.
 
The largest products in this segment based on revenue are Licensed Data, Morningstar Advisor Workstation (including Morningstar Office), Morningstar.com, Morningstar Direct, Morningstar Integrated Web Tools (formerly Morningstar Site Builder), and Morningstar Principia. Licensed Data is a set of investment data spanning all of our investment databases, including real-time pricing data, and is available through electronic data feeds. Advisor Workstation is a web-based investment planning system for advisors. Advisor Workstation is available in two editions: Morningstar Office for independent financial advisors and an enterprise edition for financial advisors affiliated with larger firms. Morningstar.com includes both Premium Memberships and Internet advertising sales. Morningstar Direct is a web-based institutional research platform. Morningstar Integrated Web Tools is a set of services that helps institutional clients build customized websites or enhance their existing sites with Morningstar’s online tools and components. Principia is our CD-ROM-based investment research and planning software for advisors.
 
The Investment Information segment also includes Morningstar Equity Research, which we sell to other companies that purchase our research for their own use or provide our research to their affiliated advisors or individual investor clients.

Investment Management. The Investment Management segment includes all of our asset management operations, which earn the majority of their revenue from asset-based fees.
 
The key products and services in this segment based on revenue are Investment Consulting, which focuses on investment monitoring and asset allocation for funds of funds, including mutual funds and variable annuities; Retirement Solutions, including the Morningstar Retirement Manager and Advice by Ibbotson platforms; and Morningstar Managed Portfolios, a fee-based discretionary asset management service that includes a series of mutual fund, ETF, and stock portfolios tailored to meet a range of investment time horizons, risk levels, and investment strategies that financial advisors can use for their clients’ taxable and tax-deferred accounts.
 
Our segment accounting policies are the same as those described in Note 2, except for the capitalization and amortization of internal product development costs, amortization of intangible assets, and costs related to corporate functions. We exclude these items from our operating segment results to provide our chief operating decision maker with a better indication of each segment’s ability to generate cash flow. This information is one of the criteria used by our chief operating decision maker in determining how to allocate resources to each segment. We include capitalization and amortization of internal product development costs, amortization of intangible assets, and costs related to corporate functions in the Corporate Items category. Our segment disclosures are consistent with the business segment information provided to our chief operating decision maker on a recurring basis; for that reason, we don’t present balance sheet information by segment. We disclose goodwill by segment in accordance with the requirements of FASB ASC 350-20-50, Intangibles - Goodwill - Disclosure.
 

17


Table of Contents

The following tables show selected segment data for the three and nine months ended September 30, 2011 and 2010:
 
 
 
Three months ended September 30, 2011
($000)
 
Investment
Information

 
Investment
Management

 
Corporate Items

 
Total

External revenue
 
$
125,804

 
$
34,247

 
$

 
$
160,051

Operating expense, excluding stock-based compensation expense, depreciation, and amortization
 
89,652

 
15,587

 
6,050

 
111,289

Stock-based compensation expense
 
2,609

 
556

 
786

 
3,951

Depreciation and amortization
 
2,117

 
42

 
8,788

 
10,947

Operating income (loss)
 
$
31,426

 
$
18,062

 
$
(15,624
)
 
$
33,864

 
 
 
 
 
 
 
 
 
U.S. capital expenditures
 
 

 
 

 
 

 
$
4,560

Non-U.S. capital expenditures
 
 

 
 

 
 

 
$
1,711

 
 
 
 
 
 
 
 
 
U.S. revenue
 
 

 
 

 
 

 
$
112,790

Non-U.S. revenue
 
 

 
 

 
 

 
$
47,261

 
 
 
Three months ended September 30, 2010
($000)
 
Investment
Information

 
Investment
Management

 
Corporate Items

 
Total

External revenue
 
$
112,055

 
$
27,762

 
$

 
$
139,817

Operating expense, excluding stock-based compensation expense, depreciation, and amortization
 
75,129

 
13,670

 
7,215

 
96,014

Stock-based compensation expense
 
2,326

 
525

 
894

 
3,745

Depreciation and amortization
 
1,789

 
44

 
8,064

 
9,897

Operating income (loss)
 
$
32,811

 
$
13,523

 
$
(16,173
)
 
$
30,161

 
 
 
 
 
 
 
 
 
U.S. capital expenditures
 
 

 
 

 
 

 
$
1,975

Non-U.S. capital expenditures
 
 

 
 

 
 

 
$
1,887

 
 
 
 
 
 
 
 
 
U.S. revenue
 
 

 
 

 
 

 
$
99,933

Non-U.S. revenue
 
 

 
 

 
 

 
$
39,884


 
 
Nine months ended September 30, 2011
($000)
 
Investment
Information

 
Investment
Management

 
Corporate Items

 
Total

External revenue
 
$
374,319

 
$
98,510

 
$

 
$
472,829

Operating expense, excluding stock-based compensation expense, depreciation, and amortization
 
259,899

 
43,258

 
22,237

 
325,394

Stock-based compensation expense
 
7,567

 
1,529

 
2,347

 
11,443

Depreciation and amortization
 
6,023

 
124

 
25,565

 
31,712

Operating income (loss)
 
$
100,830

 
$
53,599

 
$
(50,149
)
 
$
104,280

 
 
 
 
 
 
 
 
 
U.S. capital expenditures
 
 

 
 

 
 

 
$
8,084

Non-U.S. capital expenditures
 
 

 
 

 
 

 
$
6,605

 
 
 
 
 
 
 
 
 
U.S. revenue
 
 

 
 

 
 

 
$
334,395

Non-U.S. revenue
 
 

 
 

 
 

 
$
138,434

 

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Table of Contents

 
 
Nine months ended September 30, 2010
($000)
 
Investment
Information

 
Investment
Management

 
Corporate Items

 
Total

External revenue
 
$
324,600

 
$
79,598

 
$

 
$
404,198

Operating expense, excluding stock-based compensation expense, depreciation, and amortization
 
217,559

 
36,768

 
22,682

 
277,009

Stock-based compensation expense
 
5,926

 
1,557

 
2,854

 
10,337

Depreciation and amortization
 
5,016

 
136

 
22,930

 
28,082

Operating income (loss)
 
$
96,099

 
$
41,137

 
$
(48,466
)
 
$
88,770

 
 
 
 
 
 
 
 
 
U.S. capital expenditures
 
 

 
 

 
 

 
$
3,607

Non-U.S. capital expenditures
 
 

 
 

 
 

 
$
4,094

 
 
 
 
 
 
 
 
 
U.S. revenue
 
 

 
 

 
 

 
$
291,529

Non-U.S. revenue
 
 

 
 

 
 

 
$
112,669


 
 
As of September 30, 2011
($000)
 
Investment
Information

 
Investment
Management

 
Corporate Items

 
Total

Goodwill
 
$
277,246

 
$
42,121

 
$

 
$
319,367

 
 
 
 
 
 
 
 
 
U.S. long-lived assets
 
 

 
 

 
 

 
$
41,066

Non-U.S. long-lived assets
 
 

 
 

 
 

 
$
22,637

 
 
 
As of December 31, 2010
($000)
 
Investment
Information

 
Investment
Management

 
Corporate Items

 
Total

Goodwill
 
$
275,611

 
$
42,050

 
$

 
$
317,661

 
 
 
 
 
 
 
 
 
U.S. long-lived assets
 
 

 
 

 
 

 
$
39,496

Non-U.S. long-lived assets
 
 

 
 

 
 

 
$
22,609

 
6.
Investments and Fair Value Measurements
 
We account for our investments in accordance with FASB ASC 320, Investments—Debt and Equity Securities. We classify our investments in three categories: available-for-sale, held-to-maturity, and trading. We monitor the concentration, diversification, maturity, and liquidity of our investment portfolio, which is primarily invested in fixed-income securities, and classify our investment portfolio as shown below:
 
 
 
As of September 30
 
As of December 31
($000)
 
2011

 
2010

Available-for-sale
 
$
238,990

 
$
173,072

Held-to-maturity
 
14,813

 
7,476

Trading securities
 
4,946

 
4,692

Total
 
$
258,749

 
$
185,240

 

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Table of Contents

The following table shows the cost, unrealized gains (losses), and fair values related to investments classified as available-for-sale and held-to-maturity:
 
 
 
As of September 30, 2011
 
As of December 31, 2010
($000)
 
Cost

 
Unrealized
Gain

 
Unrealized
Loss

 
Fair
Value

 
Cost

 
Unrealized
Gain

 
Unrealized
Loss

 
Fair
Value

Available-for-sale:
 
 

 
 

 
 

 
 

 
 

 
 

 
 

 
 

Government obligations
 
$
122,991

 
$
54

 
$
(186
)
 
$
122,859

 
$
113,597

 
$
36

 
$
(56
)
 
$
113,577

Corporate bonds
 
65,079

 
27

 
(293
)
 
64,813

 
42,839

 
63

 
(24
)
 
42,878

Commercial paper
 
34,941

 
2

 
(18
)
 
34,925

 
2,994

 

 
(3
)
 
2,991

Equity securities and exchange-traded funds
 
8,411

 
203

 
(1,197
)
 
7,417

 
4,510

 
418

 
(6
)
 
4,922

Mutual funds
 
9,180

 
45

 
(249
)
 
8,976

 
8,146

 
558

 

 
8,704

Total
 
$
240,602

 
$
331

 
$
(1,943
)
 
238,990

 
$
172,086

 
$
1,075

 
$
(89
)
 
$
173,072

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Held-to-maturity:
 
 

 
 

 
 

 
 

 
 

 
 

 
 

 
 

Certificates of deposit
 
$
14,813

 
$

 
$

 
$
14,813

 
$
7,476

 
$

 
$

 
$
7,476

 
As of September 30, 2011 and December 31, 2010, investments with unrealized losses for greater than a 12-month period were not material to the Condensed Consolidated Balance Sheets and were not deemed to have other than temporary declines in value.

The table below shows the cost and fair value of investments classified as available-for-sale and held-to-maturity based on their contractual maturities as of September 30, 2011 and December 31, 2010. The expected maturities of certain fixed-income securities may differ from their contractual maturities because some of these holdings have call features that allow the issuers the right to prepay obligations without penalties.
 
 
 
As of September 30, 2011
 
As of December 31, 2010
($000)
 
Cost

 
Fair Value

 
Cost

 
Fair Value

Available-for-sale:
 
 

 
 

 
 

 
 

Due in one year or less
 
$
177,348

 
$
177,124

 
$
85,990

 
$
85,964

Due in one to three years
 
45,663

 
45,473

 
73,440

 
73,482

Equity securities, exchange-traded funds, and mutual funds
 
17,591

 
16,393

 
12,656

 
13,626

Total
 
$
240,602

 
$
238,990

 
$
172,086

 
$
173,072

 
 
 
 
 
 
 
 
 
Held-to-maturity:
 
 

 
 

 
 

 
 

Due in one year or less
 
$
14,808

 
$
14,808

 
$
7,223

 
$
7,223

Due in one to three years
 
5

 
5

 
253

 
253

Total
 
$
14,813

 
$
14,813

 
$
7,476

 
$
7,476

 
Held-to-maturity investments include a $1,600,000 certificate of deposit held as collateral against two bank guarantees for our office lease in Australia.

20


Table of Contents


The following table shows the realized gains and losses arising from sales of our investments classified as available-for-sale recorded in our Condensed Consolidated Statements of Income: 
 
 
Nine months ended September 30
($000)
 
2011

 
2010

Realized gains
 
$
270

 
$
17

Realized losses
 

 
(3
)
Realized gains, net
 
$
270

 
$
14

 

The following table shows the net unrealized loss on trading securities as recorded in our Condensed Consolidated Statements of Income:
 
 
 
Nine months ended September 30
($000)
 
2011

 
2010

Unrealized loss, net
 
$
810

 
$
75


The fair value of our assets subject to fair value measurements and the necessary disclosures are as follows:
 
 
 
Fair Value
 
Fair Value Measurements as of September 30, 2011
 
 
as of
 
Using Fair Value Hierarchy
($000)
 
September 30, 2011
 
Level 1

 
Level 2

 
Level 3

Available-for-sale investments
 
 

 
 

 
 

 
 

Government obligations
 
$
122,859

 
$

 
$
122,859

 
$

Corporate bonds
 
64,813

 

 
64,813

 

Commercial paper
 
34,925

 

 
34,925

 

Equity securities and exchange-traded funds
 
7,417

 
7,417

 

 

Mutual funds
 
8,976

 
8,976

 

 

Trading securities
 
4,946

 
4,946

 

 

Total
 
$
243,936

 
$
21,339

 
$
222,597

 
$

 
 
 
Fair Value
 
Fair Value Measurements as of December 31, 2010
 
 
as of
 
Using Fair Value Hierarchy
($000)
 
December 31, 2010
 
Level 1

 
Level 2

 
Level 3

Available-for-sale investments
 
 

 
 

 
 

 
 

Government obligations
 
$
113,577

 
$

 
$
113,577

 
$

Corporate bonds
 
42,878

 

 
42,878

 

Commercial paper
 
2,991

 

 
2,991

 

Equity securities and exchange-traded funds
 
4,922

 
4,922

 

 

Mutual funds
 
8,704

 
8,704

 

 

Trading securities
 
4,692

 
4,692

 

 

Total
 
$
177,764

 
$
18,318

 
$
159,446

 
$

 
Level 1:
Valuations based on quoted prices in active markets for identical assets or liabilities that we have the ability to access.
Level 2:
Valuations based on quoted prices in markets that are not active or for which all significant inputs are observable, either directly or indirectly.
Level 3:
Valuations based on inputs that are unobservable and significant to the overall fair value measurement.

Based on our analysis of the nature and risks of our investments in equity securities and mutual funds, we have determined that presenting these investment categories each in the aggregate is appropriate.

21


Table of Contents

7.
Investments in Unconsolidated Entities
 
Our investments in unconsolidated entities consist primarily of the following:
 
 
 
As of September 30


As of December 31

($000)
 
2011


2010

Investment in MJKK
 
$
19,311

 
$
19,036

Other equity method investments
 
269

 
109

Investments accounted for using the cost method
 
5,181

 
5,117

Total investments in unconsolidated entities
 
$
24,761

 
$
24,262

 
Morningstar Japan K.K. Morningstar Japan K.K. (MJKK) develops and markets products and services customized for the Japanese market. MJKK’s shares are traded on the Osaka Stock Exchange, “Hercules Market,” using the ticker 4765. We account for our investment in MJKK using the equity method. The following table summarizes our ownership percentage in MJKK and the market value of this investment based on MJKK’s publicly quoted share price: 
 
 
As of September 30

 
As of December 31

 
 
2011

 
2010

Morningstar’s approximate ownership of MJKK
 
33
%
 
34
%
 
 
 
 
 
Approximate market value of Morningstar’s ownership in MJKK:
 
 

 
 

Japanese yen (¥000)
 
¥
2,507,844

 
¥
3,197,000

Equivalent U.S. dollars ($000)
 
$
32,727

 
$
38,361


Other Equity Method Investments. As of September 30, 2011 and December 31, 2010, other equity method investments consists of our investment in Morningstar Sweden AB (Morningstar Sweden). Morningstar Sweden develops and markets products and services customized for its respective market. Our ownership interest in Morningstar Sweden was approximately 24% as of September 30, 2011 and December 31, 2010.
 
Cost Method Investments. As of September 30, 2011 and December 31, 2010, our cost method investments consist mainly of minority investments in Pitchbook Data, Inc. (Pitchbook) and Bundle Corporation (Bundle). Pitchbook offers detailed data and information about private equity transactions, investors, companies, limited partners, and service providers. Bundle is a social media company dedicated to helping people make smarter spending and saving choices. Its website, Bundle.com, features a money comparison tool that shows spending trends across the United States, along with a range of information on saving, investing, and budgeting. We did not record any impairment losses on our cost method investments in the first nine months of 2011 and 2010, respectively.
 
8.
Liability for Vacant Office Space
 
We include our liability for vacant office space in "Accounts payable and accrued liabilities" and "Other long-term liabilities", as appropriate, on our Consolidated Balance Sheets. The following table shows the change in our liability for vacant office space from December 31, 2010 to September 30, 2011:

Liability for vacant office space
 
($000)

Balance as of December 31, 2010
 
$
2,429

Reduction of liability for lease and other related payments
 
(1,182
)
Balance as of September 30, 2011
 
$
1,247


22


Table of Contents


9.
Stock-Based Compensation
 
Stock-Based Compensation Plans
 
In November 2004, we adopted the 2004 Stock Incentive Plan. The 2004 Stock Incentive Plan provides for grants of options, stock appreciation rights, restricted stock units, and performance shares. All of our employees and our non-employee directors are eligible for awards under the 2004 Stock Incentive Plan. Since the adoption of the 2004 Stock Incentive Plan, we have granted stock options, restricted stock units, and restricted stock.

Prior to November 2004, we granted stock options under various plans, including the 1993 Stock Option Plan, the 2000 Morningstar Stock Option Plan, and the 2001 Morningstar Stock Option Plan (collectively, the Prior Plans). The 2004 Stock Incentive Plan amends and restates the Prior Plans. Under the 2004 Stock Incentive Plan, we will not grant any additional options under any of the Prior Plans, and any shares subject to an award under any of the Prior Plans that are forfeited, canceled, settled, or otherwise terminated without a distribution of shares, or withheld by us in connection with the exercise of options or in payment of any required income tax withholding, were not available for awards under the 2004 Stock Incentive Plan.
  
In May 2011, we adopted the 2011 Stock Incentive Plan (the 2011 Plan). With the adoption of the 2011 Plan, we will not grant any additional awards under the 2004 Stock Incentive Plan. The 2011 Plan provides for grants of options, stock appreciation rights, restricted stock units, and performance shares. All of our employees and our non-employee directors are eligible for awards under the 2011 Plan. Grants awarded under the 2011 Plan or the 2004 Stock Incentive Plan that are forfeited, canceled, settled, or otherwise terminated without a distribution of shares, or shares withheld by us in connection with the exercise of options will be available for awards under the 2011 Plan. Any shares subject to awards under the 2011 Plan, but not under the 2004 Stock Incentive Plan, that are withheld by us in connection with the payment of any required income tax withholding will be available for awards under the 2011 Plan.

The following table summarizes the number of shares available for future grants under our 2011 Plan:
 
 
 
As of September 30

(000)
 
2011

Shares available for future grants
 
5,004

 

Accounting for Stock-Based Compensation Awards
 
The following table summarizes our stock-based compensation expense and the related income tax benefit we recorded in the three and nine months ended September 30, 2011 and September 30, 2010:
 
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
2011

 
2010

Restricted stock units
 
$
3,372

 
$
3,277

 
$
9,489

 
$
9,557

Restricted stock
 
444

 
468

 
1,752

 
780

Stock options
 
135

 

 
202

 

Total stock-based compensation expense
 
$
3,951

 
$
3,745

 
$
11,443

 
$
10,337

 
 
 
 
 
 
 
 
 
Income tax benefit related to the stock-based compensation expense
 
$
967

 
$
973

 
$
2,636

 
$
2,874

 

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Table of Contents

The following table summarizes the amount of unrecognized stock-based compensation expense as of September 30, 2011 and the expected number of months over which the expense will be recognized:
 
 
Unrecognized stock-based compensation expense ($000)

 
Expected amortization period (months)

Restricted stock units
 
$
30,520

 
34

Restricted stock
 
6,363

 
43

Stock options
 
1,843

 
42

Total unrecognized stock-based compensation expense
 
$
38,726

 
36


In accordance with FASB ASC 718, Compensation—Stock Compensation, we estimate forfeitures of employee stock-based awards and recognize compensation cost only for those awards expected to vest. Because our largest annual equity grants typically have vesting dates in the second quarter, we adjust the stock-based compensation expense at that time to reflect those awards that ultimately vested and update our estimate of the forfeiture rate that will be applied to awards not yet vested.
 
Restricted Stock Units
 
Restricted stock units represent the right to receive a share of Morningstar common stock when that unit vests. Restricted stock units granted under the 2004 Stock Incentive Plan to employees vest ratably over a four-year period. Restricted stock units granted to non-employee directors vest ratably over a three-year period. For restricted stock units granted through December 31, 2008, employees could elect to defer receipt of the Morningstar common stock issued upon vesting of the restricted stock unit.

We measure the fair value of our restricted stock units on the date of grant based on the closing market price of the underlying common stock on the day prior to grant. We amortize that value to stock-based compensation expense, net of estimated forfeitures, ratably over the vesting period.

The following table summarizes restricted stock unit activity during the first nine months of 2011:
Restricted Stock Units (RSUs)
 
Unvested

 
Vested but
Deferred

 
Total

 
Weighted
Average
Grant Date Value
per RSU

RSUs outstanding—December 31, 2010
 
777,666

 
45,189

 
822,855

 
$
47.14

Granted
 
271,821

 

 
271,821

 
57.14

Dividend equivalents
 
1,988

 
52

 
2,040

 
48.06

Vested
 
(236,328
)
 

 
(236,328
)
 
48.64

Vested but deferred
 
(1,691
)
 
1,691

 

 

Issued
 

 
(26,866
)
 
(26,866
)
 
46.69

Forfeited
 
(68,180
)
 

 
(68,180
)
 
47.61

RSUs outstanding—September 30, 2011
 
745,276

 
20,066

 
765,342

 
50.23

 

Restricted Stock
 
In conjunction with the Realpoint acquisition in May 2010, we issued 199,174 shares of restricted stock to the selling employee-shareholders under the 2004 Stock Incentive Plan. The restricted stock vests ratably over a five-year period from the acquisition date and may be subject to forfeiture if the holder terminates his or her employment during the vesting period.

Because of the terms of the restricted share agreements prepared in conjunction with the Realpoint acquisition, we account for the grant of restricted shares as stock-based compensation expense and not as part of the acquisition consideration. See Note 3, in the Notes to our Condensed Consolidated Financial Statements, for additional information concerning the Realpoint acquisition.
 

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We measured the fair value of the restricted stock on the date of grant based on the closing market price of our common stock on the day prior to the grant. We amortize the fair value of $9,363,000 to stock-based compensation expense over the vesting period. The stock-based compensation expense recorded in the first nine months of 2011 includes approximately $396,000 of expense recognized upon the accelerated vesting of a restricted stock grant. We have assumed that all of the remaining restricted stock will ultimately vest, and therefore we have not incorporated a forfeiture rate for purposes of determining the stock-based compensation expense.
 
Stock Options

Stock options granted under the 2004 Stock Incentive Plan to employees vest ratably over a four-year period. Grants to our non-employee directors vest ratably over a three-year period. All grants expire 10 years after the date of grant. Almost all of the options granted under this plan have a premium feature in which the exercise price increases over the term of the option at a rate equal to the 10-year Treasury bond yield as of the date of grant.

In May 2011, we granted 86,106 stock options under the 2004 Stock Incentive Plan. We estimated the fair value of the options on the date of grant using a Black-Scholes option-pricing model. The fair value of these options using this model was $23.75 per share, based on the following assumptions:

Assumptions for Black-Scholes Option Pricing Model
 
 
Expected life (years):
 
7.4

Volatility factor:
 
35.1
%
Dividend yield:
 
0.35
%
Interest rate:
 
2.87
%
Expected exercise price:
 
$57.28

The following tables summarize stock option activity in the first nine months of 2011 for our various stock option grants. The first table includes activity for options granted at an exercise price below the fair value per share of our common stock on the grant date; the second table includes activity for all other option grants. 
Options Granted At an Exercise Price Below the Fair Value Per Share on the Grant Date
 
Underlying
Shares

 
Weighted
Average
Exercise
Price

Options outstanding—December 31, 2010
 
648,885

 
$
18.91

Granted
 

 

Canceled
 

 

Exercised
 
(188,775
)
 
19.13

Options outstanding—September 30, 2011
 
460,110

 
19.52

 
 
 
 
 
Options exercisable—September 30, 2011
 
460,110

 
$
19.52

 
All Other Option Grants, Excluding Activity Shown Above
 
Underlying
Shares

 
Weighted
Average
Exercise
Price

Options outstanding—December 31, 2010
 
1,207,540

 
$
18.91

Granted
 
86,106

 
57.28

Canceled
 
(1,910
)
 
15.56

Exercised
 
(415,959
)
 
15.37

Options outstanding—September 30, 2011
 
875,777

 
22.28

 
 
 
 
 
Options exercisable—September 30, 2011
 
789,671

 
$
18.47

 

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The following table summarizes the total intrinsic value (difference between the market value of our stock on the date of exercise and the exercise price of the option) of options exercised:
 
 
 
Nine months ended September 30
($000)
 
2011

 
2010

Intrinsic value of options exercised
 
$
25,061

 
$
17,094

 

The table below shows additional information for options outstanding and exercisable as of September 30, 2011:
 
 
 
Options Outstanding
 
Options Exercisable
Range of Exercise Prices
 
Number of  Options

 
Weighted
Average
Remaining
Contractual
Life (years)

 
Weighted
Average
Exercise
Price

 
Aggregate
Intrinsic
Value
($000)

 
Exercisable Shares

 
Weighted Average Remaining Contractual Life (years)

 
Weighted Average Exercise Price

 
Aggregate Intrinsic Value ($000)

$8.57 - $14.70
 
371,323

 
1.15

 
$
9.59

 
$
17,396

 
371,323

 
1.15

 
$
9.59

 
$
17,396

$19.47 - $44.35
 
878,458

 
3.23

 
22.77

 
29,578

 
878,458

 
3.23

 
22.77

 
29,578

$57.28
 
86,106

 
9.76

 
57.28

 

 

 

 

 


 


 


 


 


 


 


 


 


$8.57 - $57.28
 
1,335,887

 
3.07

 
21.33

 
$
46,974

 
1,249,781

 
2.61

 
18.86

 
$
46,974

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Vested or Expected to Vest
 
 
 
 
 
 
 
 
 
 
 
 
 
$8.57 - $57.28
 
1,335,887

 
3.07

 
$
21.33

 
$
46,974

 
 
 
 
 
 
 
 
 
The aggregate intrinsic value in the table above represents the total pretax intrinsic value all option holders would have received if they had exercised all outstanding options on September 30, 2011. The intrinsic value is based on our closing stock price of $56.44 on that date.

Excess Tax Benefits Related to Stock-Based Compensation
 
FASB ASC 718, Compensation—Stock Compensation, requires that we classify the cash flows that result from excess tax benefits as financing cash flows. Excess tax benefits correspond to the portion of the tax deduction taken on our income tax return that exceeds the amount of tax benefit related to the compensation cost recognized in our Statement of Income. The following table summarizes our excess tax benefits for the three and nine months ended September 30, 2011 and September 30, 2010:
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
2011

 
2010

Excess tax benefits related to stock-based compensation
 
$
1,450

 
$
680

 
$
7,621

 
$
4,885


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10.
Income Taxes
 
Effective Tax Rate

The following table shows our effective income tax rate for the three and nine months ended September 30, 2011 and September 30, 2010:
 
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
2011

 
2010

Income before income taxes and equity in net income of unconsolidated entities
 
$
33,285

 
$
36,367

 
$
104,484

 
$
94,818

Equity in net income of unconsolidated entities
 
428

 
333

 
1,397

 
1,176

Net (income) loss attributable to the noncontrolling interest
 
10

 
(106
)
 
106

 
10

Total
 
$
33,723

 
$
36,594

 
$
105,987

 
$
96,004

Income tax expense
 
$
12,343

 
$
11,917

 
$
35,585

 
$
33,137

Effective tax rate
 
36.6
%
 
32.6
%
 
33.6
%
 
34.5
%
 
Our effective tax rate in the third quarter of 2011 was 36.6%, an increase of 4.0 percentage points compared with the prior-year period. The effective tax rate of 32.6% in the third quarter of 2010 includes a benefit related to non-U.S. income taxes.

Year to date, our effective tax rate was 33.6%, a decrease of 0.9 percentage points, compared with 34.5% in the first nine months of 2010. The year-to-date effective tax rate primarily reflects the positive effect of higher estimated tax benefits for domestic production activities (Internal Revenue Code Section 199) and tax incentives for research and development, most of which relate to prior years.  These benefits were largely offset by an increase in unrecognized tax benefits.

Unrecognized Tax Benefits

The table below provides information concerning our gross unrecognized tax benefits as of September 30, 2011 and December 31, 2010. The table also provides the effect these gross unrecognized tax benefits would have on our income tax expense, if they were recognized.


 
 
As of September 30
 
As of December 31
($000)
 
2011

 
2010

Gross unrecognized tax benefits
 
$
11,781

 
$
9,089

 
 
 
 
 
Gross unrecognized tax benefits which would affect income tax expense
 
$
11,431

 
$
8,482

 
 
 
 
 
Decrease in income tax expense upon recognition of gross unrecognized tax benefits
 
$
(9,680
)
 
$
(6,895
)

In the first nine months of 2011, we recorded a net increase of $2,692,000 of gross unrecognized tax benefits, which increased our income tax expense. The majority of this increase relates to the estimated tax benefits and incentives, discussed above.

Our Condensed Consolidated Balance Sheets include the following liabilities for unrecognized tax benefits. These amounts include interest and penalties, less any associated tax benefits.

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Table of Contents

 
 
As of September 30
 
As of December 31
Liabilities for Unrecognized Tax Benefits ($000)
 
2011

 
2010

Current liability
 
$
1,985

 
$
654

Non-current liability
 
9,533

 
8,173

Total liability for unrecognized tax benefits
 
$
11,518

 
$
8,827


We conduct business globally and as a result, we file income tax returns in U.S. federal, state, local, and foreign jurisdictions. In the normal course of business we are subject to examination by tax authorities throughout the world. The open tax years for our U.S. federal tax returns and most state tax returns include the years 2007 to the present. In non-U.S. jurisdictions, the statute of limitations generally extends to years prior to 2004.

We are currently under audit by the U.S. federal and various state and local tax authorities in the United States, as well as tax authorities in certain non-U.S. jurisdictions. It is not likely that the examination phase of some of these audits will conclude in 2011. It is not possible to estimate the effect of current audits on previously recorded unrecognized tax benefits.
 
Our effective tax rate reflects the fact that we are not recording an income tax benefit related to losses recorded by certain of our non-U.S. operations. The net operating losses (NOLs) may become deductible in certain non-U.S. tax jurisdictions to the extent these non-U.S. operations become profitable. In the year certain non-U.S. entities record a loss, we do not record a corresponding tax benefit, thus increasing our effective tax rate. For each of our operations, we evaluate whether it is more likely than not that the tax benefits related to NOLs will be realized. As part of this evaluation, we consider evidence such as tax planning strategies, historical operating results, forecasted taxable income, and recent financial performance. Upon determining that it is more likely than not that the NOLs will be realized, we reduce the tax valuation allowances related to these NOLs, which results in a reduction to our income tax expense and our effective tax rate in the period.

11.
Contingencies
 
Life's Good S.T.A.B.L. Hedge Fund

In September 2011, Marta Klass, Gregory Martin, and Richard Roellig filed a complaint in the United States District Court for the Eastern District of Pennsylvania against Morningstar, Inc. and several other parties relating to Life's Good S.T.A.B.L. hedge fund. The plaintiffs allege that Morningstar committed fraud and aided and abetted the other defendants' breach of fiduciary duty in assigning a 5-star rating to the hedge fund. Morningstar believes the allegations against it have no legal or factual basis but cannot predict the outcome of this matter at this time.

InvestPic, LLC
 
In November 2010, InvestPic, LLC filed a complaint in the United States District Court for the District of Delaware against Morningstar, Inc. and several other companies alleging that each defendant infringes U.S. Patent No. 6,349,291, which relates to methods for performing statistical analysis on investment data and displaying the analyzed data in graphical form. InvestPic seeks, among other things, unspecified damages because of defendants' alleged infringing activities and costs. While Morningstar is vigorously contesting the claims asserted, we cannot predict the outcome of the proceeding.

Egan-Jones Rating Co.
 
In June 2010, Egan-Jones Rating Co. filed a complaint in the Court of Common Pleas of Montgomery County, Pennsylvania against Realpoint, LLC (now known as Morningstar Credit Ratings, LLC) and Morningstar, Inc. in connection with a December 2007 agreement between Egan-Jones and Morningstar Credit Ratings for certain data-sharing and other services. In addition to damages, Egan-Jones filed a petition seeking an injunction to temporarily prevent Morningstar from offering corporate credit ratings through December 31, 2010. In September 2010, the court denied Egan-Jones's request for a preliminary injunction against Morningstar's corporate credit ratings business. Morningstar Credit Ratings and Morningstar continue to vigorously contest liability on all of Egan-Jones' claims for damages. We cannot predict the outcome of the proceeding.
 



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Table of Contents

Business Logic Holding Corporation
 
In November 2009, Business Logic Holding Corporation filed a complaint in the Circuit Court of Cook County, Illinois against Ibbotson Associates, Inc. and Morningstar, Inc. relating to Ibbotson's prior commercial relationship with Business Logic. Business Logic is alleging that Ibbotson Associates and Morningstar violated Business Logic's rights by using its trade secrets to develop a proprietary web-service software and user interface that connects plan participant data with the Ibbotson Wealth Forecasting Engine. Business Logic seeks, among other things, injunctive relief and unspecified damages. Ibbotson and Morningstar answered the complaint, and Ibbotson asserted a counterclaim against Business Logic alleging trade secret misappropriation and breach of contract, seeking damages and injunctive relief. While Morningstar and Ibbotson Associates are vigorously contesting the claims against them, we cannot predict the outcome of the proceeding.
 
Morningstar Associates, LLC Subpoena from the New York Attorney General's Office
 
In December 2004, Morningstar Associates, LLC, a wholly owned subsidiary of Morningstar, Inc., received a subpoena from the New York Attorney General's office seeking information and documents related to an investigation the New York Attorney General's office is conducting. The subpoena asked for documents relating to the investment consulting services the company offers to retirement plan providers, including fund lineup recommendations for retirement plan sponsors. Morningstar Associates has provided the requested information and documents.
 
In 2005, Morningstar Associates received subpoenas seeking information and documents related to investigations being conducted by the SEC and United States Department of Labor. The subpoenas were similar in scope to the New York Attorney General subpoena. In January 2007 and September 2009, respectively, the SEC and Department of Labor each notified Morningstar Associates that it had ended its investigation, with no enforcement action, fines, or penalties.
 
In January 2007, Morningstar Associates received a Notice of Proposed Litigation from the New York Attorney General's office. The Notice centers on disclosure relating to an optional service offered to retirement plan sponsors (employers) that select 401(k) plan services from ING, one of Morningstar Associates' clients. The Notice gave Morningstar Associates the opportunity to explain why the New York Attorney General's office should not institute proceedings. Morningstar Associates promptly submitted its explanation and has cooperated fully with the New York Attorney General's office.
 
We cannot predict the scope, timing, or outcome of this matter, which may include the institution of administrative, civil, injunctive, or criminal proceedings, the imposition of fines and penalties, and other remedies and sanctions, any of which could lead to an adverse impact on our stock price, the inability to attract or retain key employees, and the loss of customers. We also cannot predict what impact, if any, this matter may have on our business, operating results, or financial condition.
 
Other Matters
 
In addition to these proceedings, we are involved in legal proceedings and litigation that have arisen in the normal course of our business. Although the outcome of a particular proceeding can never be predicted, we do not believe that the result of any of these other matters will have a material adverse effect on our business, operating results, or financial position.

12. Quarterly Dividend and Share Repurchase Programs
 
On September 23, 2011, our board of directors declared a quarterly dividend of 5 cents per share, payable on October 31, 2011 to shareholders of record as of October 14, 2011. As of September 30, 2011, we recorded a liability for dividends payable of $2,505,000.
 
In September 2010, the board of directors approved a share repurchase program that authorizes the repurchase of up to $100 million in shares of our outstanding common stock. We may repurchase shares from time to time at prevailing market prices on the open market or in private transactions in amounts that we deem appropriate. As of September 30, 2011, we had repurchased a total of 646,682 shares for $35,873,000 under this authorization.



29


Table of Contents


13. Recently Issued Accounting Pronouncements

In May 2011, the FASB issued ASU No. 2011-04, Fair Value Measurement (Topic 820): Amendments to Achieve Common Fair Value Measurement and Disclosure Requirements in U.S. GAAP and IFRSs. ASU No. 2011-04 clarifies existing fair value measurement and disclosure requirements, amends certain fair value measurement principles and requires additional disclosures about fair value measurements. For Morningstar, ASU No. 2011-04 will be applied prospectively beginning on January 1, 2012. We do not expect the provisions of ASU No. 2011-04 will have a material impact on our consolidated financial statements.

In September 2011, the FASB issued ASU No. 2011-08, Intangibles—Goodwill and Other (Topic 350): Testing Goodwill for Impairment. The objective of this Update is to simplify how entities test goodwill for impairment. An entity may first assess qualitative factors to determine whether it is more likely than not that the fair value of a reporting unit is less than its carrying amount, as a basis for determining whether it is necessary to perform the two-step goodwill impairment test described in Topic 350. The more-likely-than-not threshold is defined as having a likelihood of more than 50%. For Morningstar, the amendments are effective for annual and interim goodwill impairment tests performed in 2012. Early adoption will be permitted. We do not expect the provisions of ASU No. 2011-08 will have a material impact on our consolidated financial statements.

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Table of Contents


Item 2.
Management’s Discussion and Analysis of Financial Condition and Results of Operations
 
The discussion included in this section, as well as other sections of this Quarterly Report on Form 10-Q, contains forward-looking statements as that term is used in the Private Securities Litigation Reform Act of 1995. These statements are based on our current expectations about future events or future financial performance. Forward-looking statements by their nature address matters that are, to different degrees, uncertain, and often contain words such as “may,” “could,” “expect,” “intend,” “plan,” “seek,” “anticipate,” “believe,” “estimate,” “predict,” “potential,” or “continue.” These statements involve known and unknown risks and uncertainties that may cause the events we discuss not to occur or to differ significantly from what we expect. For us, these risks and uncertainties include, among others:
 
general industry conditions and competition, including ongoing economic weakness and uncertainty;
the effect of market volatility on revenue from asset-based fees;
damage to our reputation resulting from claims made about possible conflicts of interest;
liability for any losses that result from an actual or claimed breach of our fiduciary duties;
the increasing concentration of data and development work carried out at our offshore facilities in China and India;
failure to differentiate our products and continuously create innovative, proprietary research tools;
failure to successfully integrate acquisitions;
challenges faced by our non-U.S. operations; and
a prolonged outage of our database and network facilities.
 
A more complete description of these risks and uncertainties can be found in our other filings with the Securities and Exchange Commission (SEC), including our Annual Report on Form 10-K for the year ended December 31, 2010. If any of these risks and uncertainties materialize, our actual future results may vary significantly from what we expect. We do not undertake to update our forward-looking statements as a result of new information or future events.
 
All dollar and percentage comparisons, which are often accompanied by words such as “increase,” “decrease,” “grew,” “declined,” “was up,” “was down,” “was flat,” or “was similar” refer to a comparison with the same period in the prior year unless otherwise stated. 

Understanding our Company
 
Our Business

Our mission is to create great products that help investors reach their financial goals. We offer an extensive line of Internet, software, and print-based products for individual investors, financial advisors, and institutional clients. We also offer asset management services for advisors, institutions, and retirement plan participants. Many of our products are sold through subscriptions or license agreements. As a result, we typically generate recurring revenue.
 
Our company has two operating segments: The Investment Information segment includes all of our data, software, and research products and services. These products and services are typically sold through subscriptions or license agreements. The Investment Management segment includes all of our asset management operations, which are registered investment advisors and earn more than half of their revenue from asset-based fees.
 
Over our 27-year history, we have focused primarily on organic growth by introducing new products and services and expanding our existing products. From 2006 through 2010, we also completed approximately 25 acquisitions to support our five key growth strategies, which are:
    
Enhance our position in each of our key market segments by focusing on our three major Internet-based platforms;
Create a premier global investment database;
Continue building thought leadership in independent investment research;
Become a global leader in fund-of-funds investment management; and
Expand our international brand presence, products, and services.



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Table of Contents

While we may make additional acquisitions to support these growth strategies, our primary focus is on integrating previous acquisitions and driving excellence throughout our organization.

Industry Overview
 
We monitor developments in the economic and financial information industry on an ongoing basis and use these insights to help inform our company strategy, product development plans, and marketing initiatives.
 
Continued worries about weak economic growth and sovereign debt issues in the United States and abroad made for volatile markets in the third quarter of 2011. Morningstar's U.S. Market Index, a broad market benchmark, was down sharply, posting a 14.9% decline for the quarter. The Global Ex-U.S. Index dropped 19.5% for the same period. U.S. mutual fund assets were down slightly year over year to $11.0 trillion as of September 30, 2011, based on data from the Investment Company Institute (ICI), compared with $11.3 trillion as of September 30, 2010. While cash inflows remained heavily weighted toward fixed-income funds, outflows from U.S. stock funds lessened a bit toward the end of the quarter. Based on Morningstar's estimated asset flow data, monthly outflows from U.S. stock funds were lower in September 2011 compared with each of the previous three months.

Assets in exchange-traded funds (ETFs) rose to $951 billion as of September 30, 2011, compared with $883 billion as of September 30, 2010, based on data from the ICI.
 
Based on data from ComScore, aggregate page views, unique users, and pages viewed per visit for financial and investment sites moderately increased compared with the third quarter of 2010. Overall, page views to finance and investment sites were up about 4% compared with the third quarter of 2010, based on ComScore’s data. We attribute the rise in page views to individual investors' higher level of interest in specific events, such as the sovereign debt crisis, deficit issues, credit downgrades, and market volatility. Page views to our investment website, Morningstar.com, were generally consistent with these trends, based on Morningstar’s internal data.

Although trends in online advertising spending generally remained strong during the third quarter, some industry publications have lowered their forecasts for 2012. For example, Interpublic Group's Magnaglobal division recently reduced its forecasted growth rate for total advertising spending to 3% in 2012, down from 5% previously. Magnaglobal is continuing to forecast a 12% increase in U.S. online advertising spending in 2012, though.
 
Overall, we believe that business conditions in the financial services sector have been mixed in recent months, and some areas, such as consumer discretionary spending, remain under pressure. In addition, market volatility has increased because of uncertainty about global economic debt and weak economic growth.



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Three and Nine Months Ended September 30, 2011 vs. Three and Nine Months Ended September 30, 2010
 
Consolidated Results
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
Key Metrics ($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Revenue
 
$
160,051

 
$
139,817

 
14.5
%
 
$
472,829

 
$
404,198

9

17.0
%
 
Operating income
 
$
33,864

 
$
30,161

 
12.3
%
 
$
104,280

 
$
88,770

 
17.5
%
 
Operating margin
 
21.2
%
 
21.6
%
 
(0.4
)
pp
22.1
%
 
22.0
%
 
0.1

pp
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Cash used for investing activities
 
$
(34,440
)
 
$
(20,862
)
 
65.1
%
 
$
(89,791
)
 
$
(46,414
)
 
93.5
%
 
Cash provided by (used for) financing activities
 
$
(27,666
)
 
$
1,503

 
NMF

 
$
(22,177
)
 
$
9,563

 
NMF

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Cash provided by operating activities
 
$
45,160

 
$
35,280

 
28.0
%
 
$
106,316

 
$
80,310

 
32.4
%
 
Capital expenditures
 
(6,271
)
 
(3,862
)
 
62.4
%
 
(14,689
)
 
(7,701
)
 
90.7
%
 
Free cash flow
 
$
38,889

 
$
31,418

 
23.8
%
 
$
91,627

 
$
72,609

 
26.2
%
 
 
____________________________________________________________________________________________
pp — percentage points
NMF — Not meaningful
 
We define free cash flow as cash provided by or used for operating activities less capital expenditures. We present free cash flow solely as supplemental disclosure to help you better understand how much cash is available after we spend money to operate our business. Our management team uses free cash flow to evaluate our business. Free cash flow is not equivalent to any measure required to be reported under U.S. generally accepted accounting principles (GAAP). Also, the free cash flow definition we use may not be comparable to similarly titled measures used by other companies.
 
Because we’ve made several acquisitions in recent years, comparing our financial results from year to year is complex. To make it easier for investors to compare our results in different periods, we provide information on both organic revenue, which reflects our underlying business excluding acquisitions, and revenue from acquisitions. We include an acquired operation as part of our revenue from acquisitions for 12 months after we complete the acquisition. After that, we include it in organic revenue.

Consolidated organic revenue (revenue excluding acquisitions and the impact of foreign currency translations) is considered a non-GAAP financial measure. The definition of organic revenue we use may not be the same as similarly titled measures used by other companies. Organic revenue should not be considered an alternative to any measure of performance as promulgated under GAAP.

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Table of Contents


 
The table below shows the period in which we included each acquired operation in revenue from acquisitions.
 
Acquisition
 
Date of Acquisition
 
Nine months ended September 30, 2011
Footnoted business of Financial Fineprint Inc.
 
February 1, 2010
 
January 1 through January 31, 2011
Aegis Equities Research
 
April 1, 2010
 
January 1 through March 31, 2011
Old Broad Street Research Ltd.
 
April 12, 2010
 
January 1 through April 11, 2011
Realpoint, LLC
 
May 3, 2010
 
January 1 through May 2, 2011
Seeds Group
 
July 1, 2010
 
January 1 through June 30, 2011
Morningstar Danmark A/S (Morningstar Denmark)
 
July 1, 2010
 
January 1 through June 30, 2011
Annuity intelligence business of Advanced Sales and Marketing Corporation
 
November 1, 2010
 
January 1 through September 30, 2011
 
Consolidated Revenue
 
In the third quarter of 2011, our consolidated revenue increased 14.5% to $160.1 million, compared with $139.8 million in the third quarter of 2010. Currency movements had a positive effect in the quarter, contributing approximately $3.7 million, or 2.6 percentage points, to revenue growth. We had $0.9 million in incremental revenue from acquisitions during the third quarter, which contributed about 0.6 percentage points to our consolidated revenue growth.
 
Excluding acquisitions and the impact of foreign currency translations, our consolidated revenue increased by about $15.6 million, or 11.2%, in the third quarter of 2011 with increases across all major product lines. Leading the growth were Investment Consulting and Morningstar Direct, our institutional research platform, followed by Morningstar Integrated Web Tools and Structured Credit Ratings. Retirement Solutions, Data, and internet advertising from Morningstar.com also contributed to the organic revenue increase, although to a lesser extent.

Revenue for the first nine months of the year increased 17.0% to $472.8 million. We had $15.0 million in incremental revenue from acquisitions during the first nine months of 2011, which contributed about 3.7 percentage points to our consolidated revenue growth. Currency movements also had a positive effect, contributing approximately 2.5 percentage points to revenue growth. Excluding acquisitions and the impact of foreign currency translations, our consolidated revenue increased by about $43.7 million, or 10.8%, in the first nine months of 2011.
 
The table below reconciles consolidated revenue with organic revenue (revenue excluding acquisitions and the impact of foreign currency translations):
 
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

Consolidated revenue
 
$
160,051

 
$
139,817

 
14.5
%
 
$
472,829

 
$
404,198

 
17.0
%
Less: acquisitions
 
(908
)
 

 
NMF

 
(15,020
)
 

 
NMF

Favorable impact of foreign currency translations
 
(3,683
)
 

 
NMF

 
(9,936
)
 

 
NMF

Organic revenue
 
$
155,460

 
$
139,817

 
11.2
%
 
$
447,873

 
$
404,198

 
10.8
%
 
International revenue made up 29.5% of our consolidated revenue in the third quarter and 29.3% in the first nine months of 2011. Revenue from international operations rose $7.4 million, or 18.5%, to $47.3 million for the third quarter. Foreign currency translations also had a positive effect, primarily from the Australian dollar and to a lesser extent the Euro, British Pound, and Canadian dollar. Excluding acquisitions and the effect of foreign currency translations, non-U.S. revenue rose 9.3%, reflecting stronger product sales in Europe.

Revenue from international operations rose 22.9%, or $25.8 million, to $138.4 million in the first nine months of 2011. Acquisitions contributed $5.6 million of additional revenue outside the United States, and foreign currency translations contributed an additional $9.9 million. Excluding acquisitions and the effect of foreign currency translations, non-U.S. revenue rose 9.1%, driven almost entirely by product sales in Europe.

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International organic revenue (international revenue excluding acquisitions and the impact of foreign currency translations) is considered a non-GAAP financial measure. The definition of international organic revenue we use may not be the same as similarly titled measures used by other companies. International organic revenue should not be considered an alternative to any measure of performance as promulgated under GAAP.

The tables below present a reconciliation from international revenue to international organic revenue (international revenue excluding acquisitions and the impact of foreign currency translations):

 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

International revenue
 
$
47,261

 
$
39,884

 
18.5
%
 
$
138,434

 
$
112,669

 
22.9
%
Less: acquisitions
 

 

 
NMF

 
(5,561
)
 

 
NMF

Favorable impact of foreign currency translations
 
(3,683
)
 

 
NMF

 
(9,936
)
 

 
NMF

International organic revenue
 
$
43,578

 
$
39,884

 
9.3
%
 
$
122,937

 
$
112,669

 
9.1
%


Consolidated Operating Expense
  
 
 
Three months ended September 30
 
Nine months ended September 30
 
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Operating expense
 
$
126,187

 
$
109,656

 
15.1
%
 
$
368,549

 
$
315,428

9

16.8
%
 
% of revenue
 
78.8
%
 
78.4
%
 
0.4

pp
77.9
%
 
78.0
%
 
(0.1
)
pp
 
In the third quarter of 2011, our consolidated operating expense increased $16.5 million, or 15.1%. For the first nine months of 2011, operating expense increased $53.1 million, or 16.8%. We completed seven acquisitions in 2010. Because of the timing of these acquisitions, our third quarter and year-to-date results include operating expense that did not exist in the same periods last year. Incremental operating expense from acquired businesses represented less than 5% of the quarter-to-date increase and approximately 25% of the year-to-date increase.
 
Higher salary expense represented approximately half of the total operating expense increase in the quarter and the year-to-date periods, primarily reflecting salary adjustments that were effective in July 2011. Additional headcount from filling open positions, and to a lesser extent from acquisitions, also contributed to the increase in salary expense. We review employee salaries annually and generally implement salary adjustments in the third quarter. We had approximately 3,395 employees worldwide as of September 30, 2011 compared with 3,165 as of September 30, 2010. Almost 50% of the increase in headcount reflects continued hiring for our development centers in China and India. The remainder of the increase is due to continued hiring in the United States and, to a lesser extent, employees added through acquisitions we completed over the 12 months ending September 30, 2011. The headcount growth includes about 30 employees hired in July 2011 in the United States as part of the Morningstar Development Program, a two-year rotational training program for entry-level college graduates.
 
Incentive compensation and employee benefit costs represented approximately 35%, or $5.7 million, of the overall operating expense increase in the quarter and 22%, or $11.9 million, year to date. The increase in incentive compensation included higher bonus expense and an increase in sales commissions. Bonus expense increased about $1.6 million in the quarter and $6.0 million year to date. The year-to-date increase in bonus expense was partially offset because bonuses paid in the first quarter were approximately $0.4 million lower than the amount accrued in 2010. Although the net difference was approximately $0.4 million, there were some greater differences by cost category, which we describe below. Our non-U.S. locations contributed the majority of the increase in our sales commission expense.

The increase in employee benefits includes a $0.9 million increase in healthcare benefits costs because of higher medical claims in the third quarter of 2011. In 2011, we reinstated some of the benefits we temporarily suspended in previous years. This included increasing the matching contributions to our 401(k) plan in the United States, representing approximately $0.6 million of additional expense in the third quarter of 2011 and $2.0 million year to

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Table of Contents

date.

General and administrative expense (G&A) in the first nine months of 2011 includes $1.4 million of business tax expense related to prior years. This operating expense was partially offset by a $0.8 million reduction in sales tax accruals and a $0.3 million business tax rebate for our operations in China. G&A in the first nine months of 2011 also includes $3.2 million of expense for a previously announced separation agreement with Tao Huang, our former chief operating officer. Our year-to-date 2010 results included an expense of $1.3 million to increase liabilities for vacant office space. This expense did not recur in the first nine months of 2011.

We capitalized $1.6 million of operating expense in the third quarter of 2011 and $2.6 million in the year-to-date period, primarily for software development within the LIM commodity data business, Structured Credit Ratings, and Morningstar Direct.
 
Intangible amortization expense increased $0.7 million in the quarter and $2.5 million year to date. The increase primarily reflects amortization expense from 2010 acquisitions.


Cost of Goods Sold
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Cost of goods sold
 
$
48,074

 
$
40,713

 
18.1
%
 
$
133,929

 
$
114,767

 
16.7
%
 
% of revenue
 
30.0
%
 
29.1
%
 
0.9

pp
28.3
%
 
28.4
%
 
(0.1
)
pp
Gross profit
 
$
111,977

 
$
99,104

 
13.0
%
 
$
338,900

 
$
289,431

 
17.1
%
 
Gross margin
 
70.0
%
 
70.9
%
 
(0.9
)
pp
71.7
%
 
71.6
%
 
0.1

pp

Cost of goods sold is our largest category of operating expense, representing more than one-third of our total operating expense. Our business relies heavily on human capital, and cost of goods sold includes the compensation expense for employees who produce our products and services.
 
Cost of goods sold rose $7.4 million in the third quarter of 2011 and $19.2 million in the first nine months of 2011. Acquisitions contributed approximately 25% of the year-to-date increase in cost of goods sold. Higher salaries contributed approximately 40% of the quarter-to-date increase and 60% of the year-to-date expense increase. Higher bonus expense of $2.3 million for the first nine months of 2011 was offset by a $1.6 million reduction because we paid a smaller portion of the 2010 bonus to employees in this category. Please refer to the section, Bonus Expense, for additional information.

Our gross margin declined in the third quarter as expenses in this category increased at a faster rate compared with revenue growth. Our gross margin improved slightly in the first nine months of 2011.
 

Development Expense
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Development expense
 
$
13,482

 
$
12,703

 
6.1
%
 
$
39,151

 
$
35,491

9

10.3
%
 
% of revenue
 
8.4
%
 
9.1
%
 
(0.7
)
pp
8.3
%
 
8.8
%
 
(0.5
)
pp
 
Development expense increased $0.8 million in the third quarter and $3.7 million in the first nine months of 2011 mainly because of higher salaries and compensation-related expense for our development teams. We capitalized $1.6 million of operating expense in the quarter and $2.6 million in the year-to-date period for software development, reducing the expense that we would otherwise report in this category.

As a percentage of revenue, development expense was down slightly in both the quarter and first nine months of 2011, primarily reflecting the effect of capitalizing operating expense for software development.


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Table of Contents


Sales and Marketing Expense
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Sales and marketing expense
 
$
27,253

 
$
22,881

 
19.1
%
 
$
80,502

 
$
69,877

9

15.2
%
 
% of revenue
 
17.0
%
 
16.4
%
 
0.6

pp
17.0
%
 
17.3
%
 
(0.3
)
pp
 
Sales and marketing expense increased $4.4 million in the third quarter and $10.6 million in the first nine months of 2011. Approximately 20% of the growth in sales and marketing expense for the first nine months of the year was related to recent acquisitions. Higher salary-related expense represents about 40% of the overall expense increase in the third quarter and approximately 50% of the total increase in the first nine months of 2011. Incentive compensation, including commission and bonus expense, also contributed to the increase in the third quarter and first nine months of the year. Travel expense also increased, although to a lesser extent.

As a percentage of revenue, sales and marketing expense was up in the quarter but down slightly in first nine months of 2011 primarily reflecting lower sales commission expense as a percentage of revenue.


General and Administrative Expense
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
General and administrative expense
 
$
26,431

 
$
23,462

 
12.7
%
 
$
83,255

 
$
67,211

 
23.9
%
 
% of revenue
 
16.5
%
 
16.8
%
 
(0.3
)
pp
17.6
%
 
16.6
%
 
1.0

pp
 
General & Administrative expense (G&A) rose $3.0 million in the third quarter of 2011 and $16.0 million in the first nine months of 2011.

The increase in both periods reflects higher compensation-related expense including higher salaries. Bonus expense included in G&A increased $0.3 million in the quarter and $4.2 million year to date. In the first quarter of 2011, we paid a greater portion of the 2010 bonus to employees in this category compared with our initial estimate, contributing $2.6 million of the year-to-date increase. Please refer to the section, Bonus Expense, for additional information. Higher rent expense, mainly for our new office space in China, also contributed to the growth in G&A, although to a much lesser extent.
 
G&A in the first nine months of 2011 includes $1.4 million of business tax expense related to prior years. This operating expense was partially offset by a $0.8 million reduction in sales tax accruals and a $0.3 million business tax rebate for our operations in China. G&A in the first nine months of the year also includes $3.2 million of expense for a previously announced separation agreement with Tao Huang, our former chief operating officer.

Our 2010 results include $1.3 million in the first nine months to increase liabilities for vacant office space. In the second quarter of 2010, we increased our liability for vacant office space related to the acquisition of the equity research and data business from C.P.M.S. in Canada. In the first quarter of 2010, we increased our liability for vacant office space for the former Ibbotson headquarters when we finalized sub-lease arrangements for a portion of this space. This expense did not recur in 2011.
 
As a percentage of revenue, G&A expense declined 0.3 percentage points in the third quarter of 2011. In the first nine months of 2011, G&A as a percentage of revenue increased 1.0 percentage point, primarily because of the $3.2 million of expense for the separation agreement and higher bonus expense.

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Table of Contents


Depreciation and Amortization Expense
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Depreciation expense
 
$
4,053

 
$
3,678

 
10.2
%
 
$
11,673

 
$
10,547

 
10.7
%
 
Amortization expense
 
6,894

 
6,219

 
10.9
%
 
20,039

 
17,535

 
14.3
%
 
Total depreciation and amortization expense
 
$
10,947

 
$
9,897

 
10.6
%
 
$
31,712

 
$
28,082

 
12.9
%
 
% of revenue
 
6.8
%
 
7.1
%
 
(0.3
)
pp
6.7
%
 
6.9
%
 
(0.2
)
pp

Amortization expense increased $0.7 million in the third quarter and $2.5 million in the first nine months of 2011. The majority of the increase in the first nine months of 2011 reflects amortization expense from recent acquisitions. Additional depreciation expense also contributed to the increase, but to a lesser extent.
 
We expect that amortization of intangible assets will be an ongoing cost for the remaining life of the assets. We estimate that aggregate amortization expense for intangible assets will be approximately $26.3 million in 2011 and $23.9 million in 2012. Our estimates of future amortization expense for intangible assets may be affected by changes to the preliminary purchase price allocations associated with the acquisitions we made in 2010, additional acquisitions, and currency translations.
 
As a percentage of revenue, depreciation and amortization expense was down slightly in the third quarter and year to date.
 

Stock-Based Compensation Expense
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Restricted stock units
 
$
3,372

 
$
3,277

 
2.9
 %
 
$
9,489

 
$
9,557

 
(0.7
)%
 
Restricted stock
 
444

 
468

 
(5.1
)%
 
1,752

 
780

 
124.6
 %
 
Stock options
 
135

 

 
NMF

 
202

 

 
NMF

 
Total stock-based compensation expense
 
$
3,951

 
$
3,745

 
5.5
 %
 
$
11,443

 
$
10,337

 
10.7
 %
 
% of revenue
 
2.5
%
 
2.7
%
 
(0.2
)
pp
2.4
%
 
2.6
%
 
(0.2
)
pp

Our stock-based compensation expense relates to grants of restricted stock units (RSUs), restricted stock, and stock options. We include this cost in each of our operating expense categories. Stock-based compensation expense increased $0.2 million in the third quarter and $1.1 million in the first nine months and was down slightly as a percentage of revenue compared with the same periods in 2010.

We began granting RSUs in May 2006 and make additional grants each year, primarily in the second quarter. We recognize the expense related to RSUs over the vesting period, which is four years for employees and three years for non-employee directors. The expense recorded in the first nine months of 2011 was favorably affected by $0.5 million for restricted stock units that were forfeited in the first quarter.

Beginning in the second quarter of 2010, we began recording expense related to restricted stock issued in conjunction with the acquisition of Realpoint, LLC. In May 2010, we issued 199,174 shares to the selling employee-shareholders. The restricted stock vests ratably over a five-year period from the acquisition date and may be subject to forfeiture if the holder terminates his or her employment during the vesting period. These grants resulted in an expense of $0.4 million in the third quarter of 2011 and $1.8 million in the first nine months of 2011. The expense in the first nine months of 2011 includes approximately $0.4 million for accelerated vesting of a portion of these restricted stock grants.

 

38


Table of Contents


In May 2011, we granted 86,106 stock options to certain employees and our non-employee directors. These stock options vest ratably over a four-year period for employees and a three-year period for non-employee directors and expire 10 years after the date of grant. Using a Black-Scholes option pricing model, we estimated the fair value of these grants to be approximately $2.0 million. We will amortize this value to stock-based compensation expense ratably over the options' vesting period.

We estimate forfeitures of these awards and typically adjust the estimated forfeitures to actual forfeiture experience in the second quarter, which is when most of our larger equity grants typically vest.
 
Based on grants of RSUs, stock options, and restricted stock made through September 30, 2011, we anticipate that stock-based compensation expense will be approximately $15.4 million in 2011. This amount is subject to change based on additional equity grants or changes in our estimated forfeiture rate related to these grants.
 

Bonus Expense
 
The size of our bonus pool varies each year based on a number of items, including changes in full-year operating income relative to the previous year. We review and update our estimates and the bonus pool size quarterly. We record bonus expense throughout the year and pay annual bonuses to employees in the first quarter of the following year.

 
 
Three months ended September 30
 
Nine months ended September 30
 
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Bonus expense
 
$
10,388

 
$
8,933

 
16.3
%
 
$
31,503

 
$
25,534

 
23.4
%
 
% of revenue
 
6.5
%
 
6.4
%
 
0.1

pp
6.7
%
 
6.3
%
 
0.4

pp
 
Bonus expense, which we include in each of our operating expense categories, increased $1.5 million in the third quarter of 2011 and $6.0 million in the first nine months of 2011.

In the first nine months of 2011, the increase in the bonus expense consisted of 1) an increase of $6.4 million in the year-to-date bonus expense and 2) a difference of $0.4 million between the bonus amounts paid in 2011 (related to 2010 performance) compared with the annual bonus expense recorded in 2010. The table below presents the effect of these two factors by cost category and in total:
 
 
 
Bonus Expense
 
Difference
between
bonuses paid in
Q1 2011 (for 2010
performance) vs.
2010 bonus
expense

 
Net Increase
in
Bonus Expense

($000)
 
2011 YTD

 
2010 YTD

 
Change

 
 
Cost of sales
 
$
12,700

 
$
10,397

 
$
2,303

 
$
(1,577
)
 
$
726

Development
 
5,189

 
4,061

 
1,128

 
(959
)
 
169

Sales and Marketing
 
4,675

 
3,258

 
1,417

 
(521
)
 
896

General and administrative
 
9,387

 
7,818

 
1,569

 
2,609

 
4,178

Total bonus expense
 
$
31,951

 
$
25,534

 
$
6,417

 
$
(448
)
 
$
5,969

 
Although in total the 2010 bonuses paid were approximately $0.4 million lower compared with the amount expensed in 2010, there were some larger differences by cost category. We paid a greater portion of the 2010 bonus to employees in the G&A category compared with our initial estimate.

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Table of Contents


Consolidated Operating Income
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Operating income
 
$
33,864

 
$
30,161

 
12.3
%
 
$
104,280

 
$
88,770

 
17.5
%
 
% of revenue
 
21.2
%
 
21.6
%
 
(0.4
)
pp
22.1
%
 
22.0
%
 
0.1

pp
 
Consolidated operating income increased $3.7 million in the third quarter of 2011 and $15.5 million in the first nine months of 2011. Despite the growth in operating income, our margin was down in the quarter but up slightly in the first nine months of 2011. The margin decline in the third quarter mainly reflects higher company sponsored benefits, including employer sponsored healthcare and matching contributions to our 401(k) program in the United States.

Capitalized operating expense for software development contributed approximately 1.0 percentage points and 0.6 percentage points to our margin in the third quarter and first nine months of 2011, respectively, partially offsetting the decline in the margin.

The $3.2 million of expense recorded in the first quarter related to a separation agreement lowered our year-to-date margin by approximately 0.7 percentage points.


Consolidated Free Cash Flow
 
As described in more detail above, we define free cash flow as cash provided by or used for operating activities less capital expenditures.
 
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

Cash provided by operating activities
 
$
45,160

 
$
35,280

 
28.0
%
 
$
106,316

 
$
80,310

 
32.4
%
Capital expenditures
 
(6,271
)
 
(3,862
)
 
62.4
%
 
(14,689
)
 
(7,701
)
 
90.7
%
Free cash flow
 
$
38,889

 
$
31,418

 
23.8
%
 
$
91,627

 
$
72,609

 
26.2
%
 
We generated positive free cash flow in both the third quarter and year-to-date periods of 2011 and 2010. Free cash flow increased $7.5 million in the third quarter of 2011, and increased $19.0 million in the first nine months of 2011.

Cash provided by operating activities: Cash provided by operating activities increased $9.9 million in the third quarter of 2011 reflecting a positive cash flow effect generated from an increase in accrued bonus and income tax liabilities, and changes in other operating assets and liabilities.

Cash provided by operating activities in the first nine months of 2011 increased $26.0 million, reflecting the positive cash flow effect of changes in operating assets and liabilities and higher net income (adjusted for non-cash items), partially offset by a $16.1 million increase in bonuses paid in the first quarter of 2011.













40


Table of Contents

To provide investors with additional insight into our financial results, we provide a comparison between the change in consolidated net income and the change in operating cash flow:
 
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

Consolidated net income
 
$
21,370

 
$
24,783

 
$
(3,413
)
 
$
70,296

 
$
62,857

 
$
7,439

Adjustments to reconcile consolidated net income to net cash flows from operating activities:
 
 
 
 
 
 

 
 
 
 
 
 
Excess tax benefits from stock-option exercises and vesting of restricted stock units
 
(1,450
)
 
(680
)
 
(770
)
 
(7,621
)
 
(4,885
)
 
(2,736
)
Depreciation and amortization expense
 
10,947

 
9,897

 
1,050

 
31,712

 
28,082

 
3,630

Stock-based compensation expense
 
3,951

 
3,745

 
206

 
11,443

 
10,337

 
1,106

Holding gain upon acquisition of additional ownership of equity method investments
 

 
(5,073
)
 
5,073

 

 
(5,073
)
 
5,073

All other non-cash items included in net income
 
259

 
1,683

 
(1,424
)
 
(273
)
 
1,570

 
(1,843
)
Changes in operating assets and liabilities, net of effects of acquisitions:
 
 
 
 
 
 

 
 
 
 
 
 
Cash paid for bonuses
 

 

 

 
(37,464
)
 
(21,360
)
 
(16,104
)
Cash paid for income taxes
 
(7,333
)
 
(3,198
)
 
(4,135
)
 
(28,437
)
 
(29,594
)
 
1,157

Cash paid related to adjusting the tax treatment of certain stock options originally considered incentive stock options
 

 

 

 

 
(4,887
)
 
4,887

Cash paid for separation agreements
 
(686
)
 

 
(686
)
 
(3,442
)
 

 
(3,442
)
Accounts receivable
 
(1,020
)
 
(639
)
 
(381
)
 
(403
)
 
(7,254
)
 
6,851

Deferred revenue
 
(7,579
)
 
(9,115
)
 
1,536

 
618

 
(1,938
)
 
2,556

Income taxes — current
 
14,033

 
7,762

 
6,271

 
37,879

 
29,903

 
7,976

Accrued compensation
 
11,972

 
8,884

 
3,088

 
37,664

 
23,977

 
13,687

Other assets
 
1,388

 
(1,997
)
 
3,385

 
1,996

 
(2,508
)
 
4,504

Accounts payable and accrued liabilities
 
(15
)
 
(834
)
 
819

 
(5,275
)
 
2,025

 
(7,300
)
All other
 
(677
)
 
62

 
(739
)
 
(2,377
)
 
(942
)
 
(1,435
)
Cash provided by operating activities
 
$
45,160

 
$
35,280

 
$
9,880

 
$
106,316

 
$
80,310

 
$
26,006

 
 
 
 
 
 
 
 
 
 
 
 
 
 
In both the third quarter and year-to-date periods, the increase in cash from operations exceeded the change in net income adjusted for non-cash items, primarily because of the positive cash flow effect of accrued compensation and accrued income taxes. In addition, the cash flow from operations in the first nine months of 2010 includes a $4.9 million payment related to adjusting the tax treatment of certain stock options originally considered incentive stock options (ISOs). This payment did not recur in 2011. These items, which favorably impacted the year-over-year comparison, were partially offset by the increase in bonus payments in 2011.
 
FASB ASC 718, Compensation—Stock Compensation, requires that we classify excess tax benefits as a financing activity, which contributes to the difference between net income and cash from operations. In the first nine months

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of 2011 and 2010, we classified $7.6 million and $4.9 million, respectively, of excess tax benefits, as financing activities. We describe these excess tax benefits in the Liquidity and Capital Resources section.
 
Capital expenditures: We spent $6.3 million for capital expenditures in the third quarter of 2011 and $14.7 million in the first nine months of this year, primarily for computer hardware and software, leasehold improvements, and capitalized software. In the first nine months of 2011, capital expenditures increased $7.0 million, primarily for capitalized software and computer hardware and software for our U.S. operations and for our development center in China.


Segment Results
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
Key Metrics ($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Revenue
 
 

 
 

 
 

 
 
 
 
 
 
 
Investment Information
 
$
125,804

 
$
112,055

 
12.3
 %
 
$
374,319

 
$
324,600

 
15.3
 %
 
Investment Management
 
34,247

 
27,762

 
23.4
 %
 
98,510

 
79,598

 
23.8
 %
 
Consolidated revenue
 
$
160,051

 
$
139,817

 
14.5
 %
 
$
472,829

 
$
404,198

 
17.0
 %
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Operating income (loss)
 
 

 
 

 
 
 
 
 
 
 
 
 
Investment Information
 
$
31,426

 
$
32,811

 
(4.2
)%
 
$
100,830

 
$
96,099

 
4.9
 %
 
Investment Management
 
18,062

 
13,523

 
33.6
 %
 
53,599

 
41,137

 
30.3
 %
 
Intangible amortization and corporate depreciation expense
 
(8,788
)
 
(8,064
)
 
9.0
 %
 
(25,565
)
 
(22,930
)
 
11.5
 %
 
Corporate unallocated
 
(6,836
)
 
(8,109
)
 
(15.7
)%
 
(24,584
)
 
(25,536
)
 
(3.7
)%
 
Consolidated operating income
 
$
33,864

 
$
30,161

 
12.3
 %
 
$
104,280

 
$
88,770

 
17.5
 %
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Operating margin
 
 

 
 

 
 

 
 
 
 
 
 
 
Investment Information
 
25.0
%
 
29.3
%
 
(4.3
)
pp
26.9
%
 
29.6
%
 
(2.7
)
pp
Investment Management
 
52.7
%
 
48.7
%
 
4.0

pp
54.4
%
 
51.7
%
 
2.7

pp
Consolidated operating margin
 
21.2
%
 
21.6
%
 
(0.4
)
pp
22.1
%
 
22.0
%
 
0.1

pp
 
Investment Information Segment
 
The Investment Information segment includes all of our data, software, and research products and services. These products are typically sold through subscriptions or license agreements.
 
The largest products in this segment based on revenue are Licensed Data, Morningstar Advisor Workstation, Morningstar.com, Morningstar Direct, Morningstar Integrated Web Tools (formerly Morningstar Site Builder), and Morningstar Principia. Licensed Data is a set of investment data spanning all of our investment databases, including real-time pricing data, and is available through electronic data feeds. Advisor Workstation is a web-based investment planning system for advisors. Advisor Workstation is available in two editions: Morningstar Office for independent financial advisors and an enterprise edition for financial advisors affiliated with larger firms. Morningstar.com includes both Premium Memberships and Internet advertising sales. Morningstar Direct is a web-based institutional research platform. Morningstar Integrated Web Tools is a set of services that help institutional clients build customized websites or enhance their existing sites with Morningstar’s online tools and components. Principia is our CD-ROM-based investment research and planning software for advisors.
 
The Investment Information segment also includes Morningstar Equity Research, which we distribute through several channels. We sell Morningstar Equity Research to companies that purchase our research for their own use or provide our research to their affiliated advisors or individual investor clients. The segment also includes

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Morningstar Credit Research and Morningstar Structured Credit Ratings. Morningstar Structured Credit Ratings is provided by Morningstar Credit Ratings, LLC (formerly Realpoint, LLC), a Nationally Recognized Statistical Rating Organization specializing in structured finance. It offers securities ratings, research, surveillance services, and data to help institutional investors identify risk in commercial mortgage-backed securities (CMBS).
 
We also offer a variety of financial communications and newsletters, real-time data, and investment indexes.
 
In the first nine months of 2011 and 2010, this segment represented approximately 80% of our consolidated revenue.
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
Key Metrics ($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Revenue
 
$
125,804

 
$
112,055

 
12.3
 %
 
$
374,319

 
$
324,600

 
15.3
 %
 
Operating income
 
$
31,426

 
$
32,811

 
(4.2
)%
 
$
100,830

 
$
96,099

 
4.9
 %
 
Operating margin (%)
 
25.0
%
 
29.3
%
 
(4.3
)
pp
26.9
%
 
29.6
%
 
(2.7
)
pp

Revenue
 
In the third quarter of 2011, Investment Information segment revenue increased $13.7 million, or 12.3%, to $125.8 million. Acquisitions contributed $0.9 million of revenue in the quarter, from the Annuity Intelligence business. Excluding acquisitions, our software and data product lines were the main contributors to revenue growth. In the first nine months of 2011, revenue increased $49.7 million, or 15.3%, to $374.3 million. Acquisitions contributed $13.1 million of revenue in the first nine months of the year, primarily from Structured Credit Ratings (formerly Realpoint, LLC), and, to a lesser extent the Annuity Intelligence business, Morningstar Denmark, and Old Broad Street Research.
 
Excluding acquisitions, Morningstar Direct was the largest contributor to the increase in segment revenue in both periods. The number of licenses for Morningstar Direct increased to 5,726 worldwide, compared with 4,403 as of September 30, 2010, with strong growth in both the U.S. and internationally. The growth reflects additional licenses for both new and existing clients, as well as client migrations from Institutional Workstation to Morningstar Direct.

Advisor software, Licensed Data, and Morningstar.com, including Internet advertising sales and Premium Memberships, and Morningstar Structured Credit Ratings, were also positive contributors to revenue growth in the third quarter and the first nine months of 2011.

Advisor software revenue increased as higher revenue from Morningstar Integrated Web Tools and Advisor Workstation (mainly Morningstar Office) more than offset slightly lower Principia revenue. The number of U.S. licenses for Morningstar Advisor Workstation increased to 155,833 as of September 30, 2011 compared with 153,170 as of December 31, 2010, and 154,403 as of September 30, 2010. Principia subscriptions totaled 31,318 as of September 30, 2011, down from 32,681 as of December 31, 2010 and 33,252 as of September 30, 2010.

Licensed Data's revenue growth reflects strong renewal rates for managed products data. Licensed Data gives institutions access to a full range of proprietary investment data spanning numerous investment databases, including real-time pricing data. The data packages we offer include proprietary statistics, such as the Morningstar Style Box and Morningstar Rating, and a wide range of other data, including information on investment performance, risk, portfolios, operations data, fees and expenses, cash flows, and ownership.

Higher Internet advertising sales for Morningstar.com were partially offset by a decline in Premium Membership revenue in the United States. Premium subscriptions for the U.S. version of Morningstar.com declined to 133,734 as of September 30, 2011, compared with 138,149 as of December 31, 2010 and 139,677 as of September 30, 2010. Premium subscriptions have continued declining because of a weak trial pipeline. However, consistent with the trend over the past few years, we moderately increased subscription prices for U.S. Premium Membership in both January 2011 and 2010, which partly offset the revenue decline associated with the lower subscription levels.
 
Morningstar Credit Ratings also contributed to the revenue growth in the third quarter, and in the first nine months of the year. Within the credit ratings business, we had strong revenue growth earlier in the year driven by new issue rating assignments in the CMBS market. More recently, however, market volatility and lower levels of investor risk

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tolerance have had a negative effect on the pipeline of potential issues in the CMBS market based on published industry reports.
 
Operating Income
 
In the third quarter of 2011, operating income for the Investment Information segment decreased $1.4 million, or 4.2%, but increased $4.7 million, or 4.9%, in the first nine months of 2011.
 
Operating expense was up $15.1 million in the third quarter and $45.0 million in the first nine months of 2011. Additional costs from acquisitions contributed approximately 20% of the increase in the first nine months of 2011. Higher salary-related expense and incentive compensation contributed about 65% of the overall expense increase in both periods. Higher employee benefits expense, including employee health benefits and matching contributions to our 401(k) plan in the United States, contributed about 20% of the increase in the third quarter and about 10% of the increase in the first nine months of 2011. Our healthcare benefits were up in the third quarter of 2011 because of higher medical claims.
 
The Investment Information segment's operating margin decreased 4.3 percentage point in the third quarter, primarily from higher salary expense, employee benefit expense, and bonus expense as a percentage of revenue. Higher salary expense contributed approximately 1.9 percentage points to the decline in the quarter. The segment's operating margin in the first nine months of the year declined 2.7 percentage points, primarily from higher compensation-related expense as a percentage of revenue. Higher salary expense contributed approximately 1.8 percentage points to the decline in the first nine months of 2011. Acquisitions had only a minor effect on the segment margin in the first nine months of the year.

Investment Management Segment
 
The Investment Management segment includes all of our asset management operations, which earn the majority of their revenue from asset-based fees.
 
The key products and services in this segment based on revenue are Investment Consulting, which focuses on investment monitoring and asset allocation for funds of funds, including mutual funds and variable annuities; Retirement Solutions, including the Morningstar Retirement Manager and Advice by Ibbotson platforms; and Morningstar Managed Portfolios, a fee-based discretionary asset management service that includes a series of mutual fund, ETF, and stock portfolios tailored to meet a range of investment time horizons, risk levels, and investment strategies that financial advisors can use for their clients’ taxable and tax-deferred accounts.
 
Our Investment Consulting business has multiple fee structures, which vary by client. In general, we seek to receive asset-based fees for any work we perform that involves managing investments or acting as a subadvisor to investment portfolios. For any individual contract, we may receive flat fees, variable asset-based fees, or a combination of the two. Some of our contracts include minimum fee levels that provide us with a flat payment up to a specified asset level, above which we also receive variable asset-based fees. In the majority of our contracts that include variable asset-based fees, we bill clients quarterly in arrears based on average assets for the quarter. The method of calculation varies by client; some contracts include provisions for calculating average assets based on daily data, while others use weekly or monthly data. Other contracts may include provisions for monthly billing or billing based on assets as of the last day of the billing period rather than on average assets.
 
In our Retirement Solutions business, our contracts may include one-time setup fees, technology licensing fees, asset-based fees for managed retirement accounts, fixed and variable fees for advice and guidance, or a combination of these fee structures. Our Retirement Solutions business also includes plan sponsor and custom target date consulting arrangements. Fees for these services may be based on the level of assets under advisement in these arrangements.
 
We do not disclose a fee range for our Investment Consulting and Retirement Solutions businesses because our fee structures are customized by client. In addition, we believe disclosing a fee range would be detrimental to our competitive position. We disclose changes in the nature of the underlying services we provide or their associated fee structures (for example, a change from flat fees to asset-based fees) in our periodic filings to the extent that they are material to our financial results.
 
For Morningstar Managed Portfolios, we charge asset-based fees, which are based on a tiered schedule that

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depends on the client’s account balance. Fees for our mutual fund and ETF portfolios generally range from 30 to 40 basis points. We charge fees of 55 basis points for our customized stock portfolios.
 
In the first nine months of 2011 and 2010, this segment represented approximately 20% of our consolidated revenue.
 
 
 
Three months ended September 30
 
Nine months ended September 30
 
Key Metrics ($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

 
Revenue
 
$
34,247

 
$
27,762

 
23.4
%
 
$
98,510

 
$
79,598

 
23.8
%
 
Operating income
 
$
18,062

 
$
13,523

 
33.6
%
 
$
53,599

 
$
41,137

 
30.3
%
 
Operating margin (%)
 
52.7
%
 
48.7
%
 
4.0

pp
54.4
%
 
51.7
%
 
2.7

pp

Revenue
 
Investment Management segment revenue increased $6.5 million,or 23.4%, in the third quarter and $18.9 million, or 23.8%, year to date. Revenue from acquisitions was $1.9 million year to date, all from the first half of the year. Excluding acquisitions, revenue was up across all product lines in the third quarter and first nine months. Investment Consulting was the primary driver of the revenue increase. Retirement Solutions and Managed Portfolios also contributed to the revenue increase, but to a lesser extent.
 
Within the Investment Management segment, revenue from asset-based fees made up about 60% of segment revenue in the first nine months of 2011 and 2010.

Assets under Advisement and Management for Investment Consulting
 
 
 
As of September 30
($ billions)
 
2011

 
2010

Assets under advisement - U.S.
 
$
123.6

 
$
101.3

Assets under advisement and management - International
 
4.5

 
4.4

Total
 
$
128.1

 
$
105.7

 
These assets include relationships for which we receive basis-point fees, including consulting arrangements and other agreements where we act as a portfolio construction manager for a mutual fund or variable annuity. We also provide Investment Consulting services for some assets for which we receive a flat fee; we do not include these assets in the total reported above. Excluding changes related to new contracts and cancellations, changes in the value of assets under advisement can come from two primary sources: gains or losses related to overall trends in market performance, and net inflows or outflows caused when investors add to or redeem shares from these portfolios.
 
We provided Investment Consulting advisory services on approximately $128.1 billion in assets as of September 30, 2011 compared with approximately $116.6 billion in assets as of December 31, 2010 and approximately $105.7 billion in assets as of September 30, 2010. Assets under advisement and management rose about 21.2%, mainly reflecting additional assets for an existing client's fund-of-funds program for which we now receive asset-based fees.
 
We cannot quantify cash inflows and outflows for these portfolios because we do not have custody of the assets in the majority of our investment management businesses. The information we receive from many of our clients does not separately identify the effect of cash inflows and outflows on asset balances for each period. We also cannot precisely quantify the effect of market appreciation or depreciation because the majority of our clients have discretionary authority to implement their own portfolio allocations.
 






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Assets under Advisement and Management for Retirement Solutions
 
 
 
As of September 30
($ billions)
 
2011

 
2010

Assets under management
 
$
18.9

 
$
17.8

Assets under advisement
 
17.4

 
13.8

Total
 
$
36.3

 
$
31.6

 
Assets under management for managed retirement accounts increased to $18.9 billion as of September 30, 2011 compared with $19.6 billion as of December 31, 2010 and $17.8 billion as of September 30, 2010. Assets under advisement for plan sponsor and custom target-date arrangements increased to $17.4 billion as of September 30, 2011, compared with $15.5 billion as of December 31, 2010 and $13.8 billion as of September 30, 2010.
 
We cannot separately quantify the factors affecting assets under management for our managed retirement accounts. These factors primarily consist of employer and employee contributions, plan administrative fees, market movements, and participant loans and hardship withdrawals. We cannot quantify the impact of these other factors because the information we receive from the plan providers does not separately identify these transactions or the changes in balances caused by market movement.

Morningstar Managed Portfolios
 
Morningstar Managed Portfolios contributed to the segment’s revenue increase in the third quarter and first nine months of 2011. The higher revenue mainly reflects higher average asset levels during the first nine months of 2011 compared with the same period in 2010. Assets under management for Morningstar Managed Portfolios rose to $2.8 billion as of September 30, 2011, from $2.5 billion as of September 30, 2010, reflecting strong net inflows.

Operating Income
 
Operating income for the Investment Management segment increased $4.5 million, or 33.6%, in the third quarter and $12.5 million, or 30.3%, in the first nine months of 2011.
 
Operating expense in the segment rose $1.9 million, or 13.7%, in the third quarter and $6.5 million, or 16.8%, in the first nine months of 2011. Additional costs from acquisitions contributed approximately 30% of the total operating expense increase in the first nine months of 2011. Higher operating expenses for operations outside of the United States contributed the majority of the overall operating expense increase. Higher legal fees also contributed to the increase but to a lesser extent.
 
Operating margin increased 4.0 percentage points in the third quarter and 2.7 percentage points in the first nine months of 2011, as revenue growth exceeded the growth in operating expenses. Lower compensation-related expense as a percentage of revenue contributed to the increase, partially offset by higher legal fees as a percentage of revenue. Acquisitions partially offset the margin increase by approximately 1 percentage point in the first nine months of the year.


Corporate Items
 
We do not allocate corporate costs to our business segments. The corporate items category also includes amortization expense related to intangible assets recorded for acquisitions. The table below shows the components of corporate items that affected our consolidated operating income:
 
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
Change

 
2011

 
2010

 
Change

Amortization expense
 
$
6,894

 
$
6,219

 
10.9
 %
 
$
20,039

 
$
17,535

 
14.3
 %
Depreciation expense
 
1,894

 
1,845

 
2.7
 %
 
5,526

 
5,395

 
2.4
 %
Corporate unallocated
 
6,836

 
8,109

 
(15.7
)%
 
24,584

 
25,536

 
(3.7
)%
Corporate items
 
$
15,624

 
$
16,173

 
(3.4
)%
 
$
50,149

 
$
48,466

 
3.5
 %

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Table of Contents

 
Amortization of intangible assets increased $0.7 million in the third quarter and $2.5 million in the first nine months of 2011, reflecting expense related to recent acquisitions. As of September 30, 2011, we had $147.3 million of net intangible assets. We amortize these assets over their estimated lives, ranging from one to 25 years. We estimate that aggregate amortization expense for intangible assets will be approximately $26.3 million in 2011.
 
Depreciation expense for corporate items increased slightly in the quarter and year-to-date periods.
 
Corporate unallocated expense decreased $1.3 million in the third quarter and decreased $1.0 million in the first nine months of 2011. We capitalized $1.6 million and $2.6 million of expense for software development in the third quarter and first nine months of 2011, respectively. Lower professional fees in both periods also contributed to the decrease. Higher salaries and other compensation, including bonus, partially offset the decrease in expense.

Corporate unallocated expense for the first nine months of the year also includes $3.2 million of expense for the separation agreement with our former chief operating officer. However, a $1.3 million expense related to vacant office space recorded in the first nine months of 2010 did not recur in 2011, favorably affecting the comparison with the prior year.

Equity in Net Income of Unconsolidated Entities, Non-Operating Income (Expense), and Income Tax Expense
 
Equity in Net Income of Unconsolidated Entities
 
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
2011

 
2010

Equity in net income of unconsolidated entities
 
$
428

 
$
333

 
$
1,397

 
$
1,176

 
Equity in net income of unconsolidated entities includes our portion of the net income (loss) of Morningstar Japan K.K. (MJKK) and Morningstar Sweden AB. In the first six months of 2010, this category also included our portion of the net income (loss) of Morningstar Denmark. Equity in net income of unconsolidated entities is primarily from our position in MJKK.

In July 2010, we acquired an additional 75% ownership interest in Morningstar Denmark, increasing our ownership percentage to 100%. As a result, we no longer account for our investment in Morningstar Denmark using the equity method. Beginning in the third quarter of 2010, we consolidate the assets, liabilities, and results of operations of Morningstar Denmark in our Consolidated Financial Statements.
 
We describe our investments in unconsolidated entities in more detail in Note 7 of the Notes to our Unaudited Condensed Consolidated Financial Statements.
 
Non-Operating Income (Expense)
 
The following table presents the components of net non-operating income (expense):
 
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
2011

 
2010

Interest income
 
$
938

 
$
602

 
$
2,324

 
$
1,919

Interest expense
 
(141
)
 
(90
)
 
(1,182
)
 
(227
)
Other income (expense), net
 
(1,376
)
 
5,694

 
(938
)
 
4,356

Non-operating income (expense), net
 
$
(579
)
 
$
6,206

 
$
204

 
$
6,048

 
Interest income mainly reflects interest from our investment portfolio. Interest income in both the third quarter and first nine months of 2011 increased compared with the prior-year periods, primarily due to higher balances of cash equivalents and investments.


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Table of Contents

Interest expense in the first nine months of 2011 of $1.2 million relates primarily to the $1.4 million of business tax expense for prior years recorded in the second quarter of 2011, as discussed above in the section, Consolidated Operating Expense.
 
Other income (expense), net primarily represents foreign currency exchange gains and losses arising from the ordinary course of business related to our U.S. and non-U.S. operations. It also includes royalty income from MJKK and realized gains and losses from our investment portfolio. The other expense in the third quarter of 2011 primarily represents unrealized exchange losses on foreign currency denominated balances. In the third quarter of 2010, we recorded a preliminary holding gain of approximately $5.1 million. This gain represents the difference between the estimated fair value and the book value of our investment in Morningstar Denmark at the date of acquisition.


Income Tax Expense
 
The following table summarizes the components of our effective tax rate:
 
 
 
Three months ended September 30
 
Nine months ended September 30
($000)
 
2011

 
2010

 
2011

 
2010

Income before income taxes and equity in net income of unconsolidated entities
 
$
33,285

 
$
36,367

 
$
104,484

 
$
94,818

Equity in net income of unconsolidated entities
 
428

 
333

 
1,397

 
1,176

Net (income) loss attributable to the noncontrolling interest
 
10

 
(106
)
 
106

 
10

Total
 
$
33,723

 
$
36,594

 
$
105,987

 
$
96,004

Income tax expense
 
$
12,343

 
$
11,917

 
$
35,585

 
$
33,137

Effective tax rate
 
36.6
%
 
32.6
%
 
33.6
%
 
34.5
%
 
Our effective tax rate in the third quarter of 2011 was 36.6%, an increase of 4.0 percentage points compared with 32.6% in the prior-year period. The effective tax rate of 32.6% in the third quarter of 2010 includes a benefit related to non-U.S. income taxes.

Year to date, our effective tax rate was 33.6%, a decrease of 0.9 percentage points, compared with 34.5% in the first nine months of 2010. The year-to-date effective tax rate primarily reflects the positive effect of higher estimated tax benefits for domestic production activities (Internal Revenue Code Section 199) and tax incentives for research and development, most of which relate to prior years. These benefits were largely offset by an increase in unrecognized tax benefits. 

In the first nine months of 2011, we recorded a net increase of $2.7 million of gross unrecognized tax benefits, which increased our income tax expense. The majority of this increase relates to the estimated tax benefits and incentives (discussed above). As of September 30, 2011, we had $11.8 million of gross unrecognized tax benefits, of which $11.4 million, if recognized, would reduce our effective income tax rate and decrease our income tax expense by $9.7 million. As of December 31, 2010, we had $9.1 million of gross unrecognized tax benefits, of which $8.5 million, if recognized, would reduce our effective income tax rate and decrease our income tax expense by $6.9 million.

As of September 30, 2011, our Consolidated Balance Sheet included a current liability of approximately $2.0 million and a non-current liability of $9.5 million for unrecognized tax benefits. As of December 31, 2010, our Condensed Consolidated Balance Sheet included a current liability of $0.7 million and a non-current liability of $8.2 million for unrecognized tax benefits. These amounts include interest and penalties, less any associated tax benefits.

We have not provided federal and state income taxes on accumulated undistributed earnings of certain foreign subsidiaries, because these earnings have been permanently reinvested. Approximately 20% of our cash, cash equivalents, and investments as of September 30, 2011 are held by our operations outside of the United States. As such, we believe that our cash balances and investments in the United States, along with cash generated from our U.S. operations, will be sufficient to meet our U.S. operating and cash needs for the foreseeable future, without requiring us to repatriate earnings from these foreign subsidiaries. It is not practicable to determine the amount of

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the unrecognized deferred tax liability related to the undistributed earnings.

We are currently under audit by federal and various state and local tax authorities in the United States, as well as tax authorities in certain non-U.S. jurisdictions. It is not likely that the examination phase of some of these audits will conclude in 2011. It is not possible to estimate the effect of current audits on previously recorded unrecognized tax benefits.


Liquidity and Capital Resources
 
We believe our available cash balances and investments, along with cash generated from operations, will be sufficient to meet our operating and cash needs for the foreseeable future. We invest our cash reserves in cash equivalents and investments, consisting primarily of fixed-income securities. We maintain a conservative investment policy for our investments and invest a portion of these assets in municipal securities with high-quality stand-alone credit ratings. Investments in our portfolio have a maximum maturity of two years; the weighted average maturity is approximately one year. Approximately 80% of our cash, cash equivalents, and investments as of September 30, 2011 are held by our operations in the United States.
 
We intend to use our cash, cash equivalents, and investments for general corporate purposes, including working capital and funding future growth. To date, we have not needed to access any significant commercial credit and have not attempted to borrow or establish any lines of credit.
 
We expect to make a recurring quarterly dividend payment of 5 cents per share. In the first nine months of 2011, we paid dividends of $7.5 million. On September 23, 2011, our board of directors approved a payment of a regular quarterly dividend of 5 cents per share payable on October 31, 2011 to shareholders of record as of October 14, 2011. As of September 30, 2011, we recorded a liability for dividends payable of $2.5 million.
 
In September 2010, our board of directors also approved a share repurchase program that authorizes the repurchase of up to $100 million of our outstanding common stock. From time to time we may repurchase shares at prevailing market prices on the open market or in private transactions in amounts that we deem appropriate. In the first nine months of 2011, we repurchased 570,464 shares for approximately $32.1 million, of which $3.6 million was settled and paid early in the fourth quarter of 2011. In total, we have repurchased 646,682 shares for $35.9 million as part of this program.
 
Cash, Cash Equivalents, and Investments
 
As of September 30, 2011, we had cash, cash equivalents, and investments of $433.0 million, an increase of $67.6 million compared with $365.4 million as of December 31, 2010. The increase reflects $106.3 million of cash provided by operating activities and $14.3 million of cash from stock-option proceeds and excess tax benefits.
These items, which increased our cash, cash equivalents, and investments balance, were partially offset by $28.5 million used to repurchase common stock through our share repurchase program, $14.7 million of capital expenditures, and $7.5 million of dividends paid.
 
Cash Provided by Operating Activities
 
Our main source of capital is cash generated from operating activities.
 
In the first nine months of 2011, cash provided by operating activities was $106.3 million, an increase of $26.0 million compared with the same period in 2010. The increase reflects higher net income (adjusted for non-cash items), and the favorable cash flow from operating assets and liabilities. These items, which increased cash from operations, were partially offset by a $16.1 million increase in bonus payments. We paid $37.5 million in annual bonuses in the first quarter of 2011, compared with $21.4 million in the prior-year period. Cash provided by operating activities in the first nine months of 2011 also reflects $3.4 million for previously announced separation agreements with two former executives.
 
In the first nine months of 2010, we paid $4.9 million to one former and, at the time, two current executives to adjust the tax treatment of certain stock options originally considered incentive stock options.
 
Cash Used for Investing Activities

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Cash used for investing activities consists primarily of cash used for acquisitions, purchases of investments less proceeds from the maturity or sale of investments, and cash used for capital expenditures. The level of investing activities varies from period to period depending on activity in these three categories. In the first nine months of 2011, cash used for investing activities was $89.8 million, compared with $46.4 million in the same period of 2010.

In the first nine months of 2011, purchases of investments exceeded the proceeds from the maturity and sale of investments by $76.3 million. In contrast, in the first nine months of 2010, proceeds from the maturity and sale of investments exceeded the purchases of investments by $49.2 million. As of September 30, 2011 and December 31, 2010, we had investments, consisting primarily of fixed-income securities, of $258.7 million and $185.2 million, respectively. As of September 30, 2011, our investments represented approximately 60% of our total cash, cash equivalents, and investments balance compared with 50% as of December 31, 2010, respectively.
 
Capital expenditures were $14.7 million in the first nine months of 2011, an increase of $7.0 million compared with the first nine months of 2010. The majority of the increase reflects spending on capitalized software and computer software and hardware for our U.S. office as well as remaining payments for our development center in China. We expect to make total capital expenditures of approximately $18.1 million to $20.1 million in 2011, primarily for computer hardware and software, leasehold improvements for new and existing office locations, and capitalized software.

We did not complete any acquisitions in the first nine months of 2011, but received cash of approximately $0.6 million as an adjustment to the purchase price of one of our 2010 acquisitions. In the first nine months of 2010, we completed six acquisitions for $88.7 million, net of cash acquired.

Cash Provided by Financing Activities
 
Cash provided by financing activities consists primarily of proceeds from stock-option exercises and excess tax benefits related to stock-option exercises and vesting of restricted stock units. These cash inflows may be offset by dividend payments and cash used to repurchase outstanding common stock through our share repurchase program.
 
Excess tax benefits occur at the time a stock option is exercised when the intrinsic value of the option (the difference between the fair value of our stock on the date of exercise and the exercise price of the option) is greater than the fair value of the option at the time of grant. Similarly, the vesting of restricted stock units generates excess tax benefits when the market value of our common stock on the vesting date exceeds the grant price of the restricted stock units. These excess tax benefits reduce the cash we pay for income taxes in the year they are recognized. It is not possible to predict the timing of stock-option exercises or the intrinsic value that will be achieved at the time options are exercised or upon vesting of restricted stock units. As a result, we expect cash flow from financing activities to vary over time. Note 9 in the Notes to our Unaudited Condensed Consolidated Financial Statements includes additional information concerning stock options and restricted stock units outstanding as of September 30, 2011.
 
Cash used for financing activities was $22.2 million in the first nine months of 2011. We paid cash of approximately $28.5 million under our share repurchase program in the first nine months of 2011. In addition, we made dividend payments of $7.5 million. Partially offsetting these cash outflows were proceeds from stock-option exercises of $6.6 million, while excess tax benefits related to stock-option exercises and vesting of restricted stock units totaled $7.6 million. Cash provided by financing activities was $9.6 million in the first nine months of 2010, primarily from proceeds from stock options exercised and excess tax benefits. We did not pay any dividends or make any purchases under our share repurchase program in the first nine months of 2010.

Employees exercised approximately 0.6 million and 0.5 million stock options in the first nine months of 2011 and 2010, respectively. The total intrinsic value (the difference between the market value of our stock on the date of exercise and the exercise price of the option) of options exercised during the first nine months of 2011 and 2010 was $25.1 million and $17.1 million, respectively.

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Reclassifications
 
Beginning in 2011, as a part of the new Investment Management organization structure, we reviewed the revenue classification between Investment Consulting and Retirement Solutions. We reclassified the prior-year information for consistency with the current-year presentation. As presented in the tables below, this reclassification changed the order of Advisor Workstation and Investment Consulting in our top five products in 2010, but did not have any effect on the order of our top five products in 2009. 
Top Five Products 2010
 
Reclassified for
Consistency with
2011 Product
Revenue
($000)

 
As Reported
Revenue ($000)

Licensed Data
 
$
98,186

 
$
98,186

Advisor Workstation
 
69,321

 
69,321

Investment Consulting
 
66,114

 
72,798

Morningstar.com
 
49,673

 
49,673

Morningstar Direct
 
38,069

 
38,069

Top Five Products 2009
 
Reclassified for
Consistency with
2011 Product
Revenue
($000)

 
As Reported
Revenue ($000)

Licensed Data
 
$
91,524

 
$
91,524

Advisor Workstation
 
65,673

 
65,673

Investment Consulting
 
56,344

 
62,531

Morningstar.com
 
39,454

 
39,454

Principia
 
29,968

 
29,968

 
Application of Critical Accounting Policies and Estimates
 
We discuss our critical accounting policies and estimates in Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations, included in our Annual Report on Form 10-K for the year ended December 31, 2010, as filed with the SEC on February 28, 2011. We also discuss our significant accounting policies in Note 3 of our Consolidated Financial Statements included in our Annual Report.
 
Effective January 1, 2011, we adopted Financial Accounting Standards Board (FASB) Accounting Standards Update (ASU) 2009-13, Revenue Recognition (Topic 605): Multiple-Deliverable Revenue Arrangements. ASU 2009-13 supersedes Emerging Issues Task Force Issue 00-21, Revenue Arrangements with Multiple Deliverables and establishes the accounting and reporting guidance for arrangements when a vendor performs multiple revenue-generating activities, addresses how to separate deliverables, and specifies how to measure and allocate arrangement consideration. We are applying this guidance for revenue arrangements entered into or materially modified from January 1, 2011. The adoption of ASU 2009-13 does not significantly affect either the timing or amount of our revenue recognition.

In June 2011, the FASB issued ASU No. 2011-05, Presentation of Comprehensive Income. In accordance with ASU No. 2011-05, we present the total of comprehensive income, the components of net income, and the components of other comprehensive income (OCI) in two separate but consecutive statements, our Consolidated Statement of Income and separately, a Consolidated Statement of Comprehensive Income. We no longer present total comprehensive income in our Consolidated Statement of Equity. In addition, we now show the effects of items reclassified from OCI to net income on the face of our Consolidated Statement of Income.


Recently Issued Accounting Pronouncements

In May 2011, the FASB issued ASU No. 2011-04, Fair Value Measurement (Topic 820): Amendments to Achieve Common Fair Value Measurement and Disclosure Requirements in U.S. GAAP and IFRSs. ASU No. 2011-04

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clarifies existing fair value measurement and disclosure requirements, amends certain fair value measurement principles and requires additional disclosures about fair value measurements. For Morningstar, ASU No. 2011-04 will be applied prospectively beginning on January 1, 2012. We do not expect the provisions of ASU No. 2011-04 to have a material impact on our consolidated financial statements.

In September 2011, the FASB issued ASU No. 2011-08, Intangibles—Goodwill and Other (Topic 350): Testing Goodwill for Impairment. The objective of this Update is to simplify how entities test goodwill for impairment. An entity may first assess qualitative factors to determine whether it is more likely than not that the fair value of a reporting unit is less than its carrying amount, as a basis for determining whether it is necessary to perform the two-step goodwill impairment test described in Topic 350. The more-likely-than-not threshold is defined as having a likelihood of more than 50%. For Morningstar, the amendments are effective for annual and interim goodwill impairment tests performed in 2012. Early adoption will be permitted. We do not expect the provisions of ASU No. 2011-08 will have a material impact on our consolidated financial statements.

 

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Rule 10b5-1 Sales Plans
 
Our directors and executive officers may exercise stock options or purchase or sell shares of our common stock in the market from time to time. We encourage them to make these transactions through plans that comply with Exchange Act Rule 10b5-1(c). Morningstar will not receive any proceeds, other than proceeds from the exercise of stock options, related to these transactions. The following table, which we are providing on a voluntary basis, shows the Rule 10b5-1 sales plans entered into by our directors and executive officers that were in effect as of October 28, 2011:
Name and Position
 
Date of
Plan
 
Plan Termination Date
 
Number of
Shares
to be
Sold under
the Plan

 
Timing of Sales under the Plan
 
Number of Shares Sold under the Plan through October 28, 2011

 
Projected
Beneficial
Ownership (1)

Scott Cooley
Chief Financial Officer
 
3/22/2011
 
5/31/2012
 
10,000

 
Shares to be sold under the plan if the stock reaches a specified price
 
__

 
41,053

Bevin Desmond President, International Operations and Global Human Resources
 
5/27/2011
 
5/31/2013
 
92,243

 
Shares to be sold under the plan if the stock reaches specified prices
 
25,000

 
102,453 (2)

Cheryl Francis, Director
 
8/23/2011
 
8/1/2012
 
7,013

 
Shares to be sold under the plan if the stock reaches a specified price
 
__

 
20,873

Steve Kaplan,
Director
 
 
2/23/2011
 
2/28/2012
 
7,500

 
Shares to be sold under the plan on specified dates
 
2,500

 
60,648

Liz Kirscher
President, Data Division
 
11/23/2009
 
2/28/2012
 
63,750

 
Shares to be sold under the plan if the stock reaches specified prices
 
24,000

 
75,677

Cathy Odelbo
President, Equity & Credit Research
 
8/13/2008
 
12/31/2011
 
100,000

 
Shares to be sold under the plan if the stock reaches specified prices
 
__

 
92,462

Don Phillips
President,
Fund Research
 
3/11/2011
 
5/1/2012
 
95,000

 
Shares to be sold under the plan if the stock reaches specified prices
 
58,002

 
329,545

Richard Robbins General Counsel & Corporate Secretary
 
8/29/2011
 
6/30/2012
 
5,000

 
Shares to be sold under the plan if the stock reaches specified prices
 
__

 
20,519

David Williams
Managing Director, Design
 
9/10/2008
 
12/31/2012
 
20,000

 
Shares to be sold under the plan if the stock reaches specified prices
 
5,000

 
93,419

David Williams Managing Director, Design
 
8/23/2011
 
8/31/2012
 
10,000

 
Shares to be sold under the plan if the stock reaches specified prices
 
__

 
83,419


During the third quarter, Don Phillips' previously disclosed Rule 10b5-1 sales plan expired in accordance with its terms.
_______________________________
(1)   This column reflects an estimate of the number of shares each identified director and executive officer will beneficially own following the sale of all shares under the Rule 10b5-1 sales plans identified above. This information reflects the beneficial ownership of our common stock on September 30, 2011, and includes shares of our common stock subject to options that were then exercisable or that will have become exercisable by November 29, 2011 and restricted stock units that will vest by November 29, 2011. The estimates do not reflect any changes to beneficial ownership that may have occurred since September 30, 2011. Each director and executive officer identified in the table may amend or terminate his or her Rule 10b5-1 sales plan and may adopt additional Rule 10b5-1 plans in the future.

(2) Consists of two Rule 10b5-1 sales plans, one for Bevin and one for her spouse. Projected beneficial ownership also includes shares owned by her spouse.


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Item 3.
Quantitative and Qualitative Disclosures about Market Risk
 
Our investment portfolio is actively managed and may suffer losses from fluctuating interest rates, market prices, or adverse security selection. We invest our investment portfolio mainly in high-quality fixed-income securities. As of September 30, 2011, our cash, cash equivalents, and investments balance was $433.0 million. Based on our estimates, a 100 basis-point change in interest rates would impact the fair value of our investment portfolio by approximately $0.9 million.

As our non-U.S. revenue increases as a percentage of our consolidated revenue, fluctuations in foreign currencies present a greater potential risk. To date, we have not engaged in currency hedging, and we do not currently have any positions in derivative instruments to hedge our currency risk. Our results could suffer if certain foreign currencies decline relative to the U.S. dollar. In addition, because we use the local currency of our subsidiaries as the functional currency, we are affected by the translation of foreign currencies into U.S. dollars.
 
Item 4.
Controls and Procedures
 
(a)
Evaluation and Disclosure Controls and Procedures
 
Disclosure controls and procedures are designed to reasonably assure that information required to be disclosed in the reports filed or submitted under the Exchange Act is recorded, processed, summarized, and reported within the time periods specified in the SEC’s rules and forms. Disclosure controls and procedures include, without limitation, controls and procedures designed to reasonably assure that information required to be disclosed in the reports filed under the Exchange Act is accumulated and communicated to management, including the chief executive officer and chief financial officer, as appropriate, to allow timely decisions regarding required disclosure.
 
We carried out an evaluation, under the supervision and with the participation of our management, including our chief executive officer and chief financial officer, of the effectiveness of the design and operation of our disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) of the Securities Exchange Act of 1934, as of September 30, 2011. Based on that evaluation, our chief executive officer and chief financial officer concluded that our disclosure controls and procedures are effective to provide reasonable assurance that information required to be disclosed in the reports we file or submit under the Exchange Act is recorded, processed, summarized, and reported as and when required and is accumulated and communicated to management, including the chief executive officer and chief financial officer, as appropriate, to allow timely decisions regarding required disclosure.
 
(b)
Changes in Internal Controls Over Financial Reporting
 
There were no changes in our internal controls over financial reporting during the quarter ended September 30, 2011 that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.


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PART 2.
OTHER INFORMATION
 
Item 1.
Legal Proceedings
 
We incorporate by reference the information regarding legal proceedings set forth in Note 11, Contingencies, of the Notes to our Unaudited Condensed Consolidated Financial Statements contained in Part 1, Item 1 of this Quarterly Report on Form 10-Q.
 
Item 1A.
Risk Factors
 
There have been no material changes to the risk factors disclosed in Item 1A—Risk Factors in our Annual Report on Form 10-K for the year ended December 31, 2010.

Item 2.
Unregistered Sales of Equity Securities and Use of Proceeds
 
Issuer Purchases of Equity Securities*
 
The following table presents information related to repurchases of common stock we made during the three months ended September 30, 2011:
 
Period:
 
Total number
of shares
purchased

 
Average
price paid
per share

 
Total number
of shares
purchased as
part of publicly
announced
programs (1)

 
Approximate
dollar value of
shares that
may yet be
purchased
under the
programs (1)

Cumulative through June 30, 2011
 
78,111

 
$
49.83

 
78,111

 
$
96,106,235

July 1, 2011 – July 31, 2011
 

 

 

 
$
96,106,235

August 1, 2011 – August 31, 2011
 
289,201

 
55.89

 
289,201

 
$
79,936,953

September 1, 2011 – September 30, 2011
 
279,370

 
56.57

 
279,370

 
$
64,127,465

Total
 
646,682

 
$
55.45

 
646,682

 
 


 _________________________________________________
* Subject to applicable law, we may repurchase shares at prevailing market prices directly on the open market or in privately negotiated transactions in amounts that we deem appropriate.
 
(1)
In September 2010, our board of directors approved a share repurchase program that authorizes the purchase of up to $100 million of the outstanding common stock with an expiration date of December 31, 2012. 

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Item 6.
Exhibits
 
(a)
Exhibits
 
Exhibit No
 
Description of Exhibit
 
 
 
10.1
 
Form of Morningstar 2011 Stock Incentive Plan Restricted Stock Unit Award Agreement
 
 
 
10.2
 
Form of Morningstar 2011 Stock Incentive Plan Director Restricted Stock Unit Award Agreement
 
 
 
31.1
 
Certification of Chief Executive Officer pursuant to Rule 13a-14(a) and 15d-14(a) of the Securities Exchange Act of 1934, as amended
 
 
 
31.2
 
Certification of Chief Financial Officer pursuant to Rule 13a-14(a) and 15d-14(a) of the Securities Exchange Act of 1934, as amended
 
 
 
32.1
 
Certification of Chief Executive Officer Pursuant to 18 U.S.C. 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
 
 
 
32.2
 
Certification of Chief Financial Officer Pursuant to 18 U.S.C. 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
 
 
 
101*
 
The following financial information from Morningstar Inc.’s Quarterly Report on Form 10-Q for the quarter ended September 30, 2011, filed with the SEC on November 1, 2011, formatted in XBRL: (i) Condensed Consolidated Statements of Income, (ii) Condensed Consolidated Statements of Comprehensive Income (iii) Condensed Consolidated Balance Sheets, (iv) Condensed Consolidated Statement of Equity, (v) Condensed Consolidated Statements of Cash Flows and (vi) the Notes to Unaudited Condensed Consolidated Financial Statement
 ______________________________________

*               Users of this data are advised pursuant to Rule 406T of Regulation S-T that this interactive data file is deemed not filed or part of a registration statement or prospectus for purposes of sections 11 or 12 of the Securities Act of 1933, is deemed not filed for purposes of section 18 of the Securities Exchange Act of 1934, and otherwise is not subject to liability under these sections


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SIGNATURE
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
 
 
 
MORNINGSTAR, INC.
 
 
 
Date: November 1, 2011
By:
/s/ Scott Cooley
 
 
Scott Cooley
 
 
Chief Financial Officer
 
 
 
 

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