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PilateSocks officially launches in Melbourne: Australia’s grippiest, most stylish non‑slip Pilates socks for women

Melbourne, Australia - Aussie‑owned PilateSocks is thrilled to launch its first full collection of premium pilates socks designed to elevate every practice with maximum grip socks, breathable comfort and ethical flair.

Built for the women who seek stability and style, PilateSocks combines function‑first design with a brand that truly cares for people, planet and the Pilates community.

PilateSocks introduces game‑changing rubberised soles that offer non‑slip confidence on any mat, tower or barre. Each pair features drip‑dry yarns that wick moisture away and light support that aligns the foot, so you feel fresh, focused and firmly grounded.

The collection includes playful, food‑inspired styles like the Guava Bellini Fade Gradient Crew Socks, fruity Peach Soda Classic Low Rise Socks and charming Strawberry Milk Crew Toesocks.

“Our goal was simple: create a sock so grippy it becomes your favourite fitness tool,” says Dorian Jocquet, founder and owner of PilateSocks. “We wanted every woman to feel secure and supported while expressing her personal style.”

The capsule features low‑cut “low rise socks” and cosy crew socks, each delivering the same high‑traction experience. Whether it’s sleek monochrome or playful hues, designs are meant to pop in studios or at home. Highlights include:

  • Engineered grip pattern on the sole with full‑surface all grip coverage for zero slips.
  • Breathable blend of natural and recycled yarns for comfort and freshness.
  • Supportive arch and heel zones to promote correct foot alignment.
  • Ethical production that invests in fair wages and low‑impact processes.
  • Fast Australian shipping and responsive local customer support.
  • Community engagement through studio partnerships and sustainable growth initiatives.

Interview with Dorian Jocquet, Owner of PilateSocks

Q: What inspired you to launch this brand?

A: “As a Pilates devotee myself, I struggled to find yoga socks and Pilates socks that held firm during flow. That led me to design socks with enhanced grip, breathability and alignment support. Exactly what I needed.”

Q: Why the focus on Aussie ownership and ethical practices?

A: “PilateSocks is proudly Aussie‑owned and operated. It matters that our products benefit our local economy and planet. Ethical factories, sustainable materials and inclusive community support are non-negotiable.”

Q: How do the crew and low‑rise styles compare?

A: “The crew socks offer extended ankle coverage and studio-chic looks, while the low rise socks give a sleek, minimal profile ideal for hot Pilates or warmer climates. Both provide the same premium grip and comfort.”

PilateSocks is available online at https://pilatesocks.com.au/shop from today. To celebrate the launch in Melbourne, shoppers can enjoy a limited‑time offer: free shipping on all Australian orders and an invite to join the PilateSocks community with exclusive updates, studio events and fitness tips.

About PilateSocks

PilateSocks is an Australia‑based activewear brand that creates the highest‑quality grip socks tailored for Pilates, barre and yoga lovers. With a commitment to stability, breathability and responsible production, PilateSocks empowers women to feel confident and connected.

Media Contact
Company Name: PilateSocks
Contact Person: PilateSocks PR Team
Email: Send Email
Phone: 61 423 930 497
Country: Australia
Website: pilatesocks.com.au

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