AUSTIN, TX, April 15, 2025 (EZ Newswire) -- Leading pet nutrition brand Nulo has announced the nationwide launch of Paws for a Cause, a new campaign supporting pets in need and encouraging pet adoption across the country. From April 15 to June 30, Nulo will donate one meal to Humane World for Animals for each bag of Nulo dry food purchased at more than 450 participating retailers. A full list of participating locations is available at nulo.com/hw.
Paws for a Cause is part of Nulo’s partnership with Humane World's More Than a Pet campaign to raise awareness for dog and cat adoption and provide nutritious pet meals to communities in need, helping families and their pets stay together, happy and healthy.
“Every pet deserves the opportunity to receive love and proper nourishment,” said Michael Landa, Nulo founder and CEO. “With Paws for a Cause, we’re making it easy for pet parents across the country to make an impact. Every purchase of Nulo dry food during this time helps us provide shelters and families with the premier nutrition pets need to live their fullest and healthiest lives.”
Team USA athletes and Nulo ambassadors Caeleb Dressel, Ryan Crouser, Gabby Thomas and Regan Smith will help promote the campaign regionally through digital and social content and in-store visibility, highlighting the relationships they share with their own pets and the positive impact they’ve seen Nulo make on the energy levels and overall well-being of their four-legged companions.
“My black lab, Koda, is one of my biggest supporters, and I want to repay her for all she’s done for me by giving her the right type of food she needs to live her best life,” Crouser said. “I’m excited to help spread the word about Paws for a Cause because I know how much love and companionship pets provide, and they deserve the world in return.”
Nulo, known for its high-quality, protein-rich pet food, has long been devoted to prioritizing premium nutrition in support of pet health and wellness. This initiative furthers Nulo’s mission to Fuel Incredible — whether in athletes or pets.
To further support adoption efforts, participating Nulo retailers will also offer exclusive adoption bundles or product discounts to new pet parents during the campaign. For more information and a full list of retailers across the U.S. participating in the program, visit nulo.com/hw.
About Nulo
Nulo stands at the forefront of pet nutrition, dedicated to providing foods that fuel a healthy lifestyle for pets and their parents. Recognizing the powerful bond between humans and pets, Nulo's mission is to enhance the lives of dogs and cats through proper nutrition, providing them with the fuel they need to live full, vibrant lives. For more information, visit www.nulo.com.
About Nulo
Nulo stands at the forefront of pet nutrition, dedicated to providing foods that fuel a healthy lifestyle for pets and their parents. Recognizing the powerful bond between humans and pets, Nulo's mission is to enhance the lives of dogs and cats through proper nutrition, providing them with the fuel they need to live full, vibrant lives. For more information, visit www.nulo.com.
About Humane World
For over 70 years, Humane World for Animals, formerly Humane Society of the United States and Humane Society International, has worked around the globe to tackle the root causes of animal cruelty and suffering and create permanent change. With millions of supporters and work happening in over 50 countries, we’re focused on creating long-term solutions to the biggest problems facing animals, working to end the cruelest practices, care for animals in crisis and build a stronger animal protection movement. We work across borders to shift human behavior and drive policy change, bring diverse expertise to the most complex issues, and do it all with a compassionate and welcoming approach. Driving for the greatest global impact, we aim to achieve the vision behind our name: a more humane world for animals. To learn more, www.humaneworld.org.
For over 70 years, Humane World for Animals, formerly Humane Society of the United States and Humane Society International, has worked around the globe to tackle the root causes of animal cruelty and suffering and create permanent change. With millions of supporters and work happening in over 50 countries, we’re focused on creating long-term solutions to the biggest problems facing animals, working to end the cruelest practices, care for animals in crisis and build a stronger animal protection movement. We work across borders to shift human behavior and drive policy change, bring diverse expertise to the most complex issues, and do it all with a compassionate and welcoming approach. Driving for the greatest global impact, we aim to achieve the vision behind our name: a more humane world for animals. To learn more, www.humaneworld.org.
Media Contact
Taylor Strategynulo@taylorstrategy.com
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