New York, New York--(Newsfile Corp. - January 17, 2025) - Josh Kesselman, founder of HBI International—the company behind the RAW rolling papers brand—was interviewed at MJBizCon in Las Vegas. Speaking with Cannabis Equipment News, Kesselman covered a wide range of topics, including the production process behind RAW and the brand's plans for 2025.
Josh Kesselman, founder of HBI International, RAW's parent company.
At the conference, Kesselman introduced a new collaboration with CCELL, a premium vape producer, to develop a product that accommodates all types of legal live rosin. Live rosin is a solventless cannabis concentrate made from fresh-frozen cannabis plants. The working title for the product is RAWsin.
Kesselman also highlighted the pivotal role he plays in the research and development of each new product added to the RAW family of products. "If the product isn't right, we have failed at our job," he stated, underscoring his dedication to maintaining the high quality customers have come to expect of RAW products. "We are here to serve each other," he added, emphasizing this as one of the core values he instills in his staff.
The HBI founder's overarching goal is to provide RAW's dedicated community with high-quality products that enhance their smoking experience. Since launching the brand in 2005, Kesselman has built an independent global brand known for producing high-quality, plant-based rolling papers and other smoking accessories.
RAW's Ethereal rolling papers.
Founded in 2011, MJBiz is a reputable media and event brand that delivers business-to-business news, information, and events for the cannabis and hemp industries in the United States. This year marked the 13th MJBizCon, held annually at the Las Vegas Convention Center. The convention showcased over 1,400 exhibitors, a three-day conference and expo, pre-show forums, and 100+ industry speakers.
The full interview with Josh Kesselman can be found here.
More information about HBI International can be found at their website https://hbiinternational.com/.
Email: kaylee@provenmediaservices.com
Website: https://rawthentic.com/
SOURCE: Proven Media
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