Developer Q&A: Dika Fei of Jelly Pixel Studio

Dika Fei, like most founders, had a couple ideas that failed before hitting just the right note when he started his web development company, Jelly Pixel Studio. With a team of seven, Jelly Pixel Studio specializes in crafting unique and illustrative websites for a variety of clients worldwide. 

I had the chance to talk with Dika about why he loves WordPress.com, a few of his favorite tools, and examples of projects he’s most proud of. 

If Dika’s high praise convinces you to give WordPress.com another look, you can learn more about our specs and get started at WordPress.com/hosting. 

Jelly Pixel’s team. Dika is second from left, with the “peace” sign.

1. How long have you been working with WordPress and WordPress.com?

I’ve been working with WordPress for about 10 years now. When I first started, it was a bit like jumping into a lake and hoping there were no crocodiles! Back then, it wasn’t as obvious which CMS to choose. Joomla and Drupal were still pretty big, and it wasn’t clear that WordPress would be the best option. But we chose WordPress because it seemed more straightforward, and I’m so glad we made that decision. It was the right one. 

2. What do you like most about using WordPress.com for your clients?

If I knew nothing about it, I’d say WordPress.com works like magic! The uptime of websites on WordPress.com is often 100%, which really surprised me, especially compared to other hosting servers. It’s incredibly stable and scalable at a price point that’s hard to beat. 

Jelly Pixel is also part of Automattic for Agencies, and it’s impressive how the system scales, like running 10 CPUs that can go up to 100 when needed.

It’s a true “set it and forget it” experience in the WordPress industry. Let me know where you get your magic pixie dust from! 

3. What are your favorite tools or themes to use in your projects?

I love using GeneratePress and Advanced Custom Fields (ACF). 

GeneratePress is a lightweight theme that supports different approaches to web development, including full site editing. It’s a great starter theme for developers. 

Advanced Custom Fields is a well-known plugin, and I particularly appreciate how it now allows you to create Gutenberg blocks easily, handling the backend UI for you.

4. What recent WordPress features or updates are you excited about?

I’m really excited about the Interactivity API enabling more dynamic and interactive site features, akin to what we see with React. It’s still in its early days, but I think we’ll see more adoption soon.

5. What’s most important to you when building a WordPress site?

Stability and security are my top priorities. One of the biggest factors there is having a secure hosting environment. Many security issues come from improperly configured hosting, but with WordPress.com, you don’t have to worry about that. The secure server setup handles every vulnerability for you, which is a huge relief.

6. Can you share a few of your favorite client sites? Why do they stand out to you?

Ambient Lounge Japan, for its amazing product customization feature.

Workprint LA, for its overall design.

CNIB Access Labs, as a fully accessible and beautifully designed site. 

Beyond our customization options and extensability, what keeps Dika Fei and Jelly Pixel Studio using WordPress.com are our rock-solid security and performance specs. Those foundational aspects of developing and hosting sites can get overlooked amidst glitzy marketing campaigns. If you’re as impressed with our uptime as Dika, get started building today: